# Analyze Account Health

> Summarizes B2B account health by analyzing usage patterns, engagement trends, risk signals, and expansion opportunities. Use for customer success reviews, renewal preparation, QBRs, or account prioritization.

- **Type:** Skill
- **Install:** `agentstack add skill-amplitude-mcp-marketplace-analyze-account-health`
- **Verified:** Yes — security-reviewed for prompt injection and unsafe behavior
- **Seller:** [amplitude](https://agentstack.voostack.com/s/amplitude)
- **Installs:** 0
- **Category:** [Agent Skills](https://agentstack.voostack.com/c/agent-skills)
- **Latest version:** 0.1.0
- **License:** MIT
- **Upstream author:** [amplitude](https://github.com/amplitude)
- **Source:** https://github.com/amplitude/mcp-marketplace/tree/main/plugins/amplitude/skills/analyze-account-health

## Install

```sh
agentstack add skill-amplitude-mcp-marketplace-analyze-account-health
```

Requires the [AgentStack CLI](https://agentstack.voostack.com/docs/cli). Works with Claude Code, Cursor, and any MCP-compatible agent.

## About

# Analyze Account Health

Deep-dive into a B2B account's product usage to prepare for QBRs, assess renewal risk, identify expansion opportunities, or prioritize CS outreach.

## Instructions

### Step 0: Identify Account & Discover Context

**Get the account identifier:**
- Company name, org ID, account ID, or group property value
- Ask user if not provided

**Search for existing work:**
Use `Amplitude:search` to find existing dashboards, charts, or notebooks for this account. If found, ask user if they want fresh analysis or to review existing.

---

### Step 1: Quick Health Triage

Use `Amplitude:query_dataset` to run these queries in parallel:

**Usage Trend:**
- Event: `_active`, Metric: `uniques`, Group by: account property
- Time: Last 60 days, daily interval
- **Shows:** Activity increasing or decreasing?

**Engagement Quality:**
- Calculate DAU and MAU for account
- Get DAU/MAU ratio (stickiness)
- **Shows:** How engaged are active users?

**User Momentum:**
- Active user count week-over-week
- **Shows:** Team growing or shrinking?

**Classify Health:**
- **Healthy**: Growing MAU, DAU/MAU >40%, positive WoW
- **At-Risk**: Flat/declining MAU, DAU/MAU 20-40%, negative WoW
- **Critical**: Steep decline, DAU/MAU 30 days)
- [Count] users ([X]% of licenses)

---

## 💡 Top Pain Points & Requests

### Pain Points
1. **[Theme]** (X mentions)
   - [Concise description]
   - Evidence: [Behavioral data] + "[Quote]" - [Source, Date]
   - *Action: [What to do]*

### Feature Requests
1. **[Theme]** (X mentions)
   - [What they want]
   - Evidence: "[Quote]" - [Source, Date]
   - *Roadmap status: [On roadmap/Not planned/Considering]*

### What They Love ❤️
1. **[Feature]**: "[Quote]"

---

## 📊 Feature Adoption

**High Usage:** [Feature] - [X users] (↑Y%)
**Declining:** [Feature] - [X users] (↓Y%) - *Investigate*
**Untapped (Upsell):** [Premium feature] - Could solve [pain point]

---

## 🎯 Recommendations

### 🔥 This Week
1. [Specific action with user/contact name]

### 📅 This Month
1. [Strategic action with context]

### 💰 Expansion Opportunities
1. [Upsell signal with evidence]

---

## 📎 Details
- **Analysis Date:** [Date]
- **Timeframe:** [Last X days]
- **Confidence:** [High/Medium/Low based on data volume]

---

## Best Practices

- **Always name users** - CS needs who to contact, not aggregates
- **Connect feedback to behavior** - Validate complaints with usage data
- **Be specific in recommendations** - "Call Sarah about Feature X" not "improve engagement"
- **Show trends, not snapshots** - Direction matters more than point-in-time
- **Flag data gaps** - Note low volume, missing properties, or incomplete data
- **Prioritize by impact** - Focus on issues affecting multiple users or champions

## Common Patterns

**Churn Risks:**
- Champion churned + declining overall usage
- Multiple complaints about same issue + behavioral evidence of friction
- License utilization declining + negative feedback

**Expansion Signals:**
- Hitting plan limits (users, API, storage)
- Requests for premium features + high engagement
- New users being added + positive feedback

## Source & license

This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.

- **Author:** [amplitude](https://github.com/amplitude)
- **Source:** [amplitude/mcp-marketplace](https://github.com/amplitude/mcp-marketplace)
- **License:** MIT

Install and usage instructions live in the source repository linked above.

## Pricing

- **Free** — Free

## Security capabilities

Automated source analysis of v0.1.0 — what this tool can access:

- **Network access:** no
- **Filesystem access:** no
- **Shell / process execution:** no
- **Environment & secrets:** no
- **Dynamic code execution:** no

*"Yes" means the capability is present in the source — more access means more to trust, not that it is unsafe.*


## Versions

- **0.1.0** — security scan: passed — Imported from the upstream source.

## Links

- Listing page: https://agentstack.voostack.com/l/skill-amplitude-mcp-marketplace-analyze-account-health
- Seller: https://agentstack.voostack.com/s/amplitude
- Browse the marketplace: https://agentstack.voostack.com/browse

---
Listed on AgentStack — the marketplace for AI agent skills and MCP servers. Every listing is security-reviewed. Creators keep 70%.