# Analyze Competition

> Competitive analysis — identify competitors, build feature matrix, assess positioning, and produce go/no-go verdict with kill-criteria framing. Use when "competitive analysis", "compare competitors", "positioning vs", "competitive landscape", "battlecard", "who are the competitors". Outputs analysis/competitive-analysis.md.

- **Type:** Skill
- **Install:** `agentstack add skill-digital-stoic-org-agent-skills-analyze-competition`
- **Verified:** Yes — security-reviewed for prompt injection and unsafe behavior
- **Seller:** [digital-stoic-org](https://agentstack.voostack.com/s/digital-stoic-org)
- **Installs:** 0
- **Category:** [Agent Skills](https://agentstack.voostack.com/c/agent-skills)
- **Latest version:** 0.1.0
- **License:** MIT
- **Upstream author:** [digital-stoic-org](https://github.com/digital-stoic-org)
- **Source:** https://github.com/digital-stoic-org/agent-skills/tree/main/biz/skills/analyze-competition

## Install

```sh
agentstack add skill-digital-stoic-org-agent-skills-analyze-competition
```

Requires the [AgentStack CLI](https://agentstack.voostack.com/docs/cli). Works with Claude Code, Cursor, and any MCP-compatible agent.

## About

# Analyze Competition

Produce a competitive analysis that scales to available input. Thin input → scout report. Rich input → deep matrix.

## Inputs

Read available context (any order): PRD, market notes, prior analysis, pasted Perplexity output, competitor URLs. If `$ARGUMENTS` names a product/market, use that as seed. If nothing found, ask user for product name + target segment.

## Methodology

1. **Discover** — direct, indirect, adjacent, substitute competitors. Use 3-tier search: known names → category search → adjacent categories.
2. **Compare** — side-by-side feature/capability matrix (✅/❌/🟡).
3. **Position** — pricing/business model, target segment, UVP, moat per competitor.
4. **Assess** — kill-criteria check against thresholds. Be honest about where target product loses.
5. **Enrich** — always append a tailored Perplexity deep-search prompt for gaps found.

## Output

Write `analysis/competitive-analysis.md` using the template in `references/methodology.md` § Output Template.

**Core sections** (always present): Competitors table, Kill-Criteria Check, Sources, Perplexity prompt.
**Optional sections** (when data supports): Feature Matrix, Positioning, Gaps & Opportunities. Mark missing sections `[insufficient data — enrich via Perplexity prompt below]`.
**Optional frameworks** (apply only when trigger condition met): Market Timing, Trajectory, ERRC, Entry Barriers. See `references/methodology.md` § Optional Frameworks.

## Key Rules

- Cite sources for every factual claim
- Adapt sources to industry (see `references/methodology.md` § Industry Sources)
- Kill-criteria: if any criterion breaches threshold → explicit kill recommendation
- No speculation — mark uncertain data with confidence level (high/medium/low)
- See `references/methodology.md` for output template, Perplexity prompt, and FR sources
- **Next step**: At end of output, suggest `/ux-strategize empathy-map {subject}` to start building UX artifacts from the analysis

## Source & license

This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.

- **Author:** [digital-stoic-org](https://github.com/digital-stoic-org)
- **Source:** [digital-stoic-org/agent-skills](https://github.com/digital-stoic-org/agent-skills)
- **License:** MIT

Install and usage instructions live in the source repository linked above.

## Pricing

- **Free** — Free

## Security capabilities

Automated source analysis of v0.1.0 — what this tool can access:

- **Network access:** no
- **Filesystem access:** no
- **Shell / process execution:** no
- **Environment & secrets:** no
- **Dynamic code execution:** no

*"Yes" means the capability is present in the source — more access means more to trust, not that it is unsafe.*


## Versions

- **0.1.0** — security scan: passed — Imported from the upstream source.

## Links

- Listing page: https://agentstack.voostack.com/l/skill-digital-stoic-org-agent-skills-analyze-competition
- Seller: https://agentstack.voostack.com/s/digital-stoic-org
- Browse the marketplace: https://agentstack.voostack.com/browse

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