# Bd Partner Find

> Identifies partnership candidates across 6 partner types (Channel Partner, Integration/Tech Alliance, Reseller, Joint Venture, Affiliate, Strategic Alliance) for B2B SaaS, tech startups, and agencies. Reads icp-profile.json or business URL. Outputs partner-candidates.json and partner-candidates.md with 15-20 example partners, mutual value props, and contact strategy. Triggers on partnership, part…

- **Type:** Skill
- **Install:** `agentstack add skill-dongcs52-claude-bd-skills-bd-partner-find`
- **Verified:** Yes — security-reviewed for prompt injection and unsafe behavior
- **Seller:** [dongcs52](https://agentstack.voostack.com/s/dongcs52)
- **Installs:** 0
- **Category:** [Agent Skills](https://agentstack.voostack.com/c/agent-skills)
- **Latest version:** 0.1.0
- **License:** MIT
- **Upstream author:** [dongcs52](https://github.com/dongcs52)
- **Source:** https://github.com/dongcs52/claude-bd-skills/tree/main/.claude/skills/bd-partner-find

## Install

```sh
agentstack add skill-dongcs52-claude-bd-skills-bd-partner-find
```

Requires the [AgentStack CLI](https://agentstack.voostack.com/docs/cli). Works with Claude Code, Cursor, and any MCP-compatible agent.

## About

# Partner Candidate Finder

Find the right partners — not just any partners. This skill produces a curated partner candidate list across multiple partner types, each with a clear mutual value thesis.

## Input

- `icp-profile.json` (preferred) OR business URL OR business description
- Optional: partner type filter (channel / integration / reseller / JV / affiliate / strategic)

If only a URL, **WebFetch** the homepage to understand product + ICP first.

## Process

1. **Read business context** — value prop, ICP, target market, GTM motion
2. **Map partner archetypes** — which of the 6 partner types make sense for this business?
3. **Generate 15–20 candidate partners** across selected types
4. **For each candidate, define:**
   - Why they fit (audience overlap, complementary product, distribution channel)
   - Mutual value (what each side gets)
   - Risk factors (channel conflict, brand mismatch)
   - Contact strategy (warm intro? Direct? Conference?)
5. **Prioritize** — High / Medium / Low using a weighted score

## 6 Partner Types (use this as the framework)

### 1. Channel Partner / Reseller
- They sell your product to their customers (margin or commission)
- Best for: companies needing geographic / vertical reach
- Examples: VARs, MSPs, regional consultancies

### 2. Integration / Tech Alliance
- Mutual product integration (e.g., Slack ↔ Salesforce)
- Best for: SaaS with complementary functionality
- Examples: marketplace listings, joint integrations

### 3. Service Implementation Partner
- They implement / consult on your product (you pass leads, they execute)
- Best for: complex products needing services layer
- Examples: SI firms, boutique consultancies

### 4. Joint Venture (JV)
- Co-build a product / service / GTM motion
- Best for: large bets, new market entry
- Examples: co-branded offerings, regional JVs

### 5. Affiliate / Referral Partner
- Pay for leads / signups (CPA / rev share)
- Best for: PLG / SMB / consumer-adjacent SaaS
- Examples: bloggers, communities, course creators

### 6. Strategic Alliance
- Non-transactional brand alignment, co-marketing
- Best for: market education, category creation
- Examples: co-authored research, joint webinars

## Output: partner-candidates.json

```json
{
  "version": "1.0",
  "generatedAt": "ISO-8601 timestamp",
  "icpReference": "icp-profile.json or url",
  "totalCandidates": 18,
  "byType": {
    "channelPartner": 4,
    "integration": 5,
    "serviceImplementation": 3,
    "jointVenture": 2,
    "affiliate": 2,
    "strategicAlliance": 2
  },
  "candidates": [
    {
      "rank": 1,
      "name": "Example Partner Co",
      "type": "Integration / Tech Alliance",
      "domain": "examplepartner.com",
      "category": "Adjacent SaaS",
      "audienceOverlap": "high / medium / low",
      "audienceOverlapNotes": "Both target VP Sales at 200-1000 FTE B2B SaaS",
      "mutualValueThesis": {
        "whatYouGive": "Native integration with our API, joint marketing reach",
        "whatTheyGive": "Distribution to their 5K+ customer base, marketplace listing",
        "winWinScore": 8
      },
      "evidence": [
        "Both serve overlapping ICP (cite specific signals)",
        "They have integration program (cite their dev portal)"
      ],
      "risks": [
        "Channel conflict if they own competing feature",
        "Their roadmap may make us redundant"
      ],
      "contactStrategy": {
        "approach": "Warm intro via mutual investor / ABM via partnerships team",
        "rolesToContact": ["Head of Partnerships", "BD Lead", "Product Marketing"],
        "openingHook": "Specific mutual customer or shared ICP overlap",
        "channels": ["Email", "LinkedIn", "Conference (e.g., SaaStr)"]
      },
      "priority": "High",
      "estimatedTimeToFirstDeal": "3-6 months"
    }
  ]
}
```

## Output: partner-candidates.md

A human-readable report with:

1. **Executive summary** — total candidates, prioritization rationale
2. **Partner strategy overview** — which types make sense and why (1 paragraph each)
3. **Candidate cards** — grouped by type, sorted by priority
   - Each card: name, type, mutual value, risks, contact strategy
4. **Outreach playbook** — how to approach each priority tier
5. **Risk matrix** — channel conflict, brand alignment, execution risk
6. **30/60/90-day action plan** — who to contact when

## Rules

- **Be honest about what you know.** Only list real companies you have public knowledge of.
- **Mutual value is non-negotiable.** No partnership works without clear value for both sides.
- **Flag channel conflict explicitly.** If their product overlaps with yours, say so.
- **Don't recommend partners who compete.** That's not partnership, that's reconnaissance.
- **Realistic timelines.** First deal in partnership = 3–9 months typically. Don't promise faster.
- **Geographic match matters.** A US partner won't help a Thai SaaS expand to Europe.

## Next steps to suggest

1. `/bd-partner-evaluate` — score and prioritize partners with weighted criteria
2. `/bd-partner-pitch` — craft pitch email + 1-pager + deck for top candidates
3. `/bd-strategy` — fold partnerships into the full BD strategy

## Source & license

This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.

- **Author:** [dongcs52](https://github.com/dongcs52)
- **Source:** [dongcs52/claude-bd-skills](https://github.com/dongcs52/claude-bd-skills)
- **License:** MIT

Install and usage instructions live in the source repository linked above.

## Pricing

- **Free** — Free

## Security capabilities

Automated source analysis of v0.1.0 — what this tool can access:

- **Network access:** no
- **Filesystem access:** no
- **Shell / process execution:** no
- **Environment & secrets:** no
- **Dynamic code execution:** no

*"Yes" means the capability is present in the source — more access means more to trust, not that it is unsafe.*


## Versions

- **0.1.0** — security scan: passed — Imported from the upstream source.

## Links

- Listing page: https://agentstack.voostack.com/l/skill-dongcs52-claude-bd-skills-bd-partner-find
- Seller: https://agentstack.voostack.com/s/dongcs52
- Browse the marketplace: https://agentstack.voostack.com/browse

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