# Gtm Persona

> Triggers when a user asks to create, define, refine, update, delete, or doctor a buyer or stakeholder persona file in a connected GTM workspace, including choosing which organization owns it. Not for ICPs, teammate records, general persona advice, or creating, importing, deleting, or repairing the workspace repository itself.

- **Type:** Skill
- **Install:** `agentstack add skill-eliasstravik-gtm-skills-gtm-persona`
- **Verified:** Yes — security-reviewed for prompt injection and unsafe behavior
- **Seller:** [eliasstravik](https://agentstack.voostack.com/s/eliasstravik)
- **Installs:** 0
- **Category:** [Agent Skills](https://agentstack.voostack.com/c/agent-skills)
- **Latest version:** 0.1.0
- **License:** MIT
- **Upstream author:** [eliasstravik](https://github.com/eliasstravik)
- **Source:** https://github.com/eliasstravik/gtm-skills/tree/main/skills/gtm-persona

## Install

```sh
agentstack add skill-eliasstravik-gtm-skills-gtm-persona
```

Requires the [AgentStack CLI](https://agentstack.voostack.com/docs/cli). Works with Claude Code, Cursor, and any MCP-compatible agent.

## About

# GTM Persona

## Trigger

Apply this Lifecycle SOP when the requested outcome creates, updates, repairs, or retires a buyer or stakeholder persona owned by an organization node in an existing GTM workspace.

## Scope

Own node-local, freeform Markdown personas at `personas//PERSONA.md` across creation, refinement, deletion, and repo-wide persona integrity repair. Read legacy `personas/.md` artifacts without requiring migration. Do not author ICP or member files, manage the workspace lifecycle, or classify/research leads against saved personas.

## Inputs

Use the user's accepted persona facts and uncertainty, the hosting environment's connected-repo and durable-write declarations, the root-to-owner `ORG.md` chain, owner-local personas, and safe supplied sources.

## Roles

The agent owns the selected persona lifecycle flow. The user accepts durable changes. `gtm-workspace` owns repository structure and connections; the hosting environment declares fixed connections and any replacement persistence mechanism.

## Procedure

| Condition | Owned flow |
| --- | --- |
| The requested outcome belongs to a sibling workflow | Hand off before workspace resolution or artifact reads; mutate nothing |
| No lifecycle verb is clear | Guide the persona lifecycle menu and retain ownership of the selected flow |
| Create or define is requested | Resolve the workspace and owner node, ground a factual draft, check owner-local overlap, preview it, and save the accepted persona |
| Update or refine is requested | Resolve one visible persona, preserve unrelated facts, preview complete before/after bytes, and save the accepted revision |
| Delete is requested | Resolve one visible persona, preview ownership and consequences, remove only the accepted target, and explain history recovery |
| Doctor is requested or persona artifacts seem malformed | Inspect persona placement and content repo-wide, preview one scoped repair set, save it once, and report resulting health |

## Outputs

Produce the accepted node-owned persona state and its qualified label, or a complete persona health report. A request owned by a sibling workflow produces only a scoped handoff and no artifact mutation.

## Exceptions

If no valid workspace is connected or discoverable, stop without writing and direct workspace creation or connection to `gtm-workspace`. If a required reference is unavailable or the environment cannot durably save the accepted operation, keep the repo unchanged and use the prescribed recovery.

## QC

- Begin every question-bearing message with its single bold question without `AskUserQuestion`; put context and numbered choices below it, mark at most option 1 `(Recommended)`, and end choices exactly `Reply with a number, or type your answer.`
- Preserve every supplied responsibility, influence fact, authority boundary, disqualifier, and uncertainty; organization facts and adjacent personas are a factual ceiling, never evidence for invented persona claims.
- Preview complete accepted bytes and exact path operations before writing, create new personas only at the canonical nested path, preserve legacy reads and node-local visibility, and mutate only persona paths.
- Keep accepted changes on `main`, stage only accepted persona paths, inspect the staged diff, and describe a verified durable result as “saved to history.”

## References

- Read [the persona contract](references/contract.md) for every flow; it defines workspace resolution, ownership, visibility, content, acceptance, safety, and persistence.
- Read [the persona lifecycle flows](references/flows.md) after selecting the Procedure row; they define menu, create, update, delete, doctor, recovery, and closure.
- Render [the persona draft template](templates/persona.md) only for create; it is a starting shape, not a schema or validity test.

## Source & license

This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.

- **Author:** [eliasstravik](https://github.com/eliasstravik)
- **Source:** [eliasstravik/gtm-skills](https://github.com/eliasstravik/gtm-skills)
- **License:** MIT

Install and usage instructions live in the source repository linked above.

## Pricing

- **Free** — Free

## Security capabilities

Automated source analysis of v0.1.0 — what this tool can access:

- **Network access:** no
- **Filesystem access:** no
- **Shell / process execution:** no
- **Environment & secrets:** no
- **Dynamic code execution:** no

*"Yes" means the capability is present in the source — more access means more to trust, not that it is unsafe.*


## Versions

- **0.1.0** — security scan: passed — Imported from the upstream source.

## Links

- Listing page: https://agentstack.voostack.com/l/skill-eliasstravik-gtm-skills-gtm-persona
- Seller: https://agentstack.voostack.com/s/eliasstravik
- Browse the marketplace: https://agentstack.voostack.com/browse

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Listed on AgentStack — the marketplace for AI agent skills and MCP servers. Every listing is security-reviewed. Creators keep 70%.