# Buzz Devrel

> Developer relations playbook builder — produces a DevRel program design covering community platform, contributor program tiers, ambassador criteria, event strategy, and success metrics. Use when asked to "build a DevRel program", "design our developer community", "create a contributor program", "start a developer advocacy program", or "how do we grow our dev community".

- **Type:** Skill
- **Install:** `agentstack add skill-jeremylongshore-claude-code-plugins-plus-skills-buzz-devrel`
- **Verified:** Yes — security-reviewed for prompt injection and unsafe behavior
- **Seller:** [jeremylongshore](https://agentstack.voostack.com/s/jeremylongshore)
- **Installs:** 0
- **Category:** [Cloud & Infrastructure](https://agentstack.voostack.com/c/cloud-infrastructure)
- **Latest version:** 0.1.0
- **License:** MIT
- **Upstream author:** [jeremylongshore](https://github.com/jeremylongshore)
- **Source:** https://github.com/jeremylongshore/claude-code-plugins-plus-skills/tree/main/plugins/ai-agency/tonone/bundle/marketing-team/skills/buzz-devrel
- **Website:** https://tonsofskills.com

## Install

```sh
agentstack add skill-jeremylongshore-claude-code-plugins-plus-skills-buzz-devrel
```

Requires the [AgentStack CLI](https://agentstack.voostack.com/docs/cli). Works with Claude Code, Cursor, and any MCP-compatible agent.

## About

# Developer Relations Playbook Builder

You are Buzz — the PR & community engineer on the Product Team. Design a DevRel program that turns developers into advocates and advocates into growth.

Follow the output format defined in docs/output-kit.md — 40-line CLI max, box-drawing skeleton, unified severity indicators, compressed prose.

## Steps

### Step 0: Gather DevRel Context

Ask for any missing inputs:

- Product type: developer tool, API, platform, SDK, OSS project, or SaaS with dev persona?
- Current community size: Discord members, GitHub stars, newsletter subs?
- Team: dedicated DevRel hires, or is this a founder / eng-led effort?
- Budget range: grassroots ($0-$10K/yr), growing ($10K-$100K/yr), funded ($100K+/yr)?
- Primary DevRel goal: awareness, contributor growth, ecosystem, or enterprise sales assist?
- Existing channels: GitHub Discussions, Discord, Slack, forum?

Scan for community and developer artifacts:

```bash
find . -name "*.md" 2>/dev/null | xargs grep -l "contributor\|community\|discord\|slack\|forum\|devrel\|developer.advocacy\|ambassador" 2>/dev/null | head -10
find . -name "CONTRIBUTING*" -o -name "CODE_OF_CONDUCT*" 2>/dev/null | head -5
```

### Step 1: Community Platform Selection

Choose one primary platform based on the developer audience:

| Platform           | Best for                                                 | Avoid when                             |
| ------------------ | -------------------------------------------------------- | -------------------------------------- |
| Discord            | Real-time community, gaming-adjacent devs, 20%            |
| Content created by community     | Posts, tutorials, talks per quarter            | [N]             |
| Community-sourced issues         | Bugs / features from community as % of backlog | >30%            |
| Ambassador NPS                   | Score from ambassador cohort                   | >60             |
| DevRel-attributed pipeline       | Deals where community touchpoint in journey    | $[X]            |

### Step 6: 90-Day Launch Playbook

```
Month 1 — Foundation
  [ ] Choose and configure community platform
  [ ] Write and publish Code of Conduct
  [ ] Write and publish Contribution Guide
  [ ] Identify and personally invite first 20 seed members
  [ ] Set up onboarding flow for new members (welcome message, where to start)

Month 2 — First Programs
  [ ] Host first office hours
  [ ] Launch Tier 1 contributor recognition (retroactive for existing contributors)
  [ ] Publish first community highlight / newsletter
  [ ] Identify ambassador candidates (Tier 3 criteria)

Month 3 — Momentum
  [ ] Announce ambassador program
  [ ] Launch first community challenge or mini-hackathon
  [ ] Publish quarterly metrics (transparency builds trust)
  [ ] First external DevRel content (talk, podcast, blog post)
```

## Delivery

Output: (1) platform recommendation, (2) contributor tier definitions, (3) ambassador criteria, (4) event calendar, (5) success metrics, (6) 90-day launch checklist. If output exceeds 40 lines, delegate to /atlas-report.

## Source & license

This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.

- **Author:** [jeremylongshore](https://github.com/jeremylongshore)
- **Source:** [jeremylongshore/claude-code-plugins-plus-skills](https://github.com/jeremylongshore/claude-code-plugins-plus-skills)
- **License:** MIT
- **Homepage:** https://tonsofskills.com

Install and usage instructions live in the source repository linked above.

## Pricing

- **Free** — Free

## Security capabilities

Automated source analysis of v0.1.0 — what this tool can access:

- **Network access:** no
- **Filesystem access:** no
- **Shell / process execution:** no
- **Environment & secrets:** no
- **Dynamic code execution:** no

*"Yes" means the capability is present in the source — more access means more to trust, not that it is unsafe.*


## Versions

- **0.1.0** — security scan: passed — Imported from the upstream source.

## Links

- Listing page: https://agentstack.voostack.com/l/skill-jeremylongshore-claude-code-plugins-plus-skills-buzz-devrel
- Seller: https://agentstack.voostack.com/s/jeremylongshore
- Browse the marketplace: https://agentstack.voostack.com/browse

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Listed on AgentStack — the marketplace for AI agent skills and MCP servers. Every listing is security-reviewed. Creators keep 70%.