# Content Strategy Engine > Turns a niche + audience into a repeatable content system — pillars, ratios, formats, a weekly calendar, and a repurposing loop — so output stays consistent instead of depending on one-off virality. Use when the user asks to plan content, build a content calendar or strategy, define pillars, or asks "what should I post" or "plan my month". Trigger on content plan/calendar/strategy/pillars/cadence… - **Type:** Skill - **Install:** `agentstack add skill-moses607-socialforge-content-strategy-engine` - **Verified:** Yes — security-reviewed for prompt injection and unsafe behavior - **Seller:** [moses607](https://agentstack.voostack.com/s/moses607) - **Installs:** 0 - **Category:** [Productivity](https://agentstack.voostack.com/c/productivity) - **Latest version:** 0.1.0 - **License:** MIT - **Upstream author:** [moses607](https://github.com/moses607) - **Source:** https://github.com/moses607/socialforge/tree/main/skills/content-strategy-engine ## Install ```sh agentstack add skill-moses607-socialforge-content-strategy-engine ``` Requires the [AgentStack CLI](https://agentstack.voostack.com/docs/cli). Works with Claude Code, Cursor, and any MCP-compatible agent. ## About # Content Strategy Engine Virality is variance; a system is compounding. Growth comes from shipping predictable, on-theme content long enough for the algorithm and the audience to learn what you are for. First-principles: pick a narrow niche, own 3-5 topics, produce them on a fixed cadence in proven formats, and recycle every winner into five more assets. You are not chasing one hit — you are building a machine that makes hits likely. ## 1. Define pillars (the 3-5 topics you own) 1. Write your niche in one line: `I help [audience] achieve [outcome] without [pain]`. 2. Derive 3-5 pillars — recurring topics you can post about for a year without repeating. Too broad = forgettable; more than 5 = diluted. 3. Assign an output % split. Default: Pillar A 40% (your signature topic), B 25%, C 20%, D 15%. The 40% pillar is what you want to be known for. 4. Pressure-test: each pillar must map to a real audience pain and a search or scroll intent. If you can't name the pain, cut it. ## 2. Set the content ratio (why you post, not just what) Balance every week across four jobs so you earn the right to sell: - **Value 50%** — teach something usable in 60 seconds. Builds trust and saves/shares. - **Story 25%** — personal narrative, failure, behind-the-scenes. Builds connection and comments. - **Social proof 15%** — results, testimonials, case studies. Builds credibility. - **Promo 10%** — direct offer/CTA. You may only sell this hard because 90% gave first. Never invert this. Promo-heavy feeds starve reach because they generate no saves or shares. ## 3. Run the format library + repurposing loop Rotate proven formats so pillars never feel repetitive: - **Listicle** — "7 X that Y". Fast, saveable. - **Tutorial** — step-by-step how-to. High save rate. - **Story** — problem → struggle → turn → lesson. - **Contrarian take** — "Everyone says X. They're wrong." High comments. - **Reaction** — respond to a trend/news in your niche. - **Case study** — one real result, deconstructed. Repurposing loop — 1 pillar post becomes 5 assets: 1. Long-form pillar (video/thread/article) = the source. 2. Cut 2-3 short clips or standalone hooks. 3. Pull 1 carousel/infographic from the key points. 4. Extract 1 quote/text post. 5. Reframe the comments/Q&A into a follow-up. ## Output template ``` NICHE: I help ___ achieve ___ without ___ PILLARS: A ___ (40%) | B ___ (25%) | C ___ (20%) | D ___ (15%) RATIO: Value 50 / Story 25 / Proof 15 / Promo 10 WEEKLY CALENDAR Mon Pillar A | Tutorial | Value Tue Pillar B | Story | Story Wed Pillar A | Listicle | Value Thu Pillar C | Case study | Proof Fri Pillar A | Contrarian | Value Sat Pillar D | Reaction | Story Sun Pillar B | Offer post | Promo REPURPOSE: This week's pillar A post → 3 clips + 1 carousel + 1 quote ``` ## Platform variants - **TikTok/Reels/Shorts:** 1-3x/day, hook in 1s, native trends, lean Value + Story. - **Instagram feed:** 4-7x/week, carousels for saves, Stories daily for retention. - **X/Threads:** 2-5x/day, contrarian takes and story threads win. - **LinkedIn:** 3-5x/week, story + proof, no external links in the post body. - **YouTube long:** 1-2x/week, each becomes the source for a week of shorts. ## Rules - Systems beat virality. A boring post shipped weekly outperforms a genius post shipped monthly. - Never post without a pillar tag and a job (value/story/proof/promo). Random posts train no one. - Protect the 40% pillar — dilution is the fastest way to be forgettable. - Earn the sell: keep promo at 10% or reach collapses. - Every winner gets repurposed within 7 days. Producing net-new content for every slot is amateur. - Cadence is a promise. Pick a frequency you can hold for 90 days, not your best week. ## Source & license This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code. - **Author:** [moses607](https://github.com/moses607) - **Source:** [moses607/socialforge](https://github.com/moses607/socialforge) - **License:** MIT Install and usage instructions live in the source repository linked above. ## Pricing - **Free** — Free ## Security capabilities Automated source analysis of v0.1.0 — what this tool can access: - **Network access:** no - **Filesystem access:** no - **Shell / process execution:** no - **Environment & secrets:** no - **Dynamic code execution:** no *"Yes" means the capability is present in the source — more access means more to trust, not that it is unsafe.* ## Versions - **0.1.0** — security scan: passed — Imported from the upstream source. ## Links - Listing page: https://agentstack.voostack.com/l/skill-moses607-socialforge-content-strategy-engine - Seller: https://agentstack.voostack.com/s/moses607 - Browse the marketplace: https://agentstack.voostack.com/browse --- Listed on AgentStack — the marketplace for AI agent skills and MCP servers. Every listing is security-reviewed. Creators keep 70%.