# Ab Testing

> >

- **Type:** Skill
- **Install:** `agentstack add skill-ominou5-funnel-architect-plugin-ab-testing`
- **Verified:** Yes — security-reviewed for prompt injection and unsafe behavior
- **Seller:** [ominou5](https://agentstack.voostack.com/s/ominou5)
- **Installs:** 0
- **Category:** [Agent Skills](https://agentstack.voostack.com/c/agent-skills)
- **Latest version:** 0.1.0
- **License:** MIT
- **Upstream author:** [ominou5](https://github.com/ominou5)
- **Source:** https://github.com/ominou5/funnel-architect-plugin/tree/main/skills/ab-testing
- **Website:** https://www.skool.com/agashic-5136

## Install

```sh
agentstack add skill-ominou5-funnel-architect-plugin-ab-testing
```

Requires the [AgentStack CLI](https://agentstack.voostack.com/docs/cli). Works with Claude Code, Cursor, and any MCP-compatible agent.

## About

# A/B Testing

Test everything. Opinions are nice — data is better.

## What to Test (Priority Order)

| Priority | Element | Expected Impact |
|---|---|---|
| 🔴 P0 | Headline | 10–50% lift |
| 🔴 P0 | CTA text + color | 5–30% lift |
| 🟡 P1 | Hero image/video | 5–20% lift |
| 🟡 P1 | Form fields (fewer vs. more) | 10–40% lift |
| 🟡 P1 | Social proof placement | 5–15% lift |
| 🟢 P2 | Page layout (long vs. short) | 5–20% lift |
| 🟢 P2 | Pricing display | 5–25% lift |
| 🟢 P2 | Urgency messaging | 3–15% lift |
| 🔵 P3 | Color scheme | 2–10% lift |
| 🔵 P3 | Font choices | 1–5% lift |

## Testing Rules

1. **Test one variable at a time** — Change only the element being tested
2. **50/50 split** — Equal traffic to each variant
3. **Minimum sample size** — At least 100 conversions per variant before calling a winner
4. **Statistical significance** — Wait for 95% confidence before declaring a winner
5. **Run for at least 7 days** — Captures day-of-week variations
6. **Document everything** — Record hypothesis, variant details, and results

## Test Hypothesis Template

```
HYPOTHESIS: If we change [element] from [current] to [proposed],
then [metric] will [increase/decrease] by [estimated %]
because [reasoning based on conversion principles].

TEST SETUP:
- Control (A): [Current version description]
- Variant (B): [New version description]
- Primary metric: [Conversion rate / Click rate / etc.]
- Secondary metric: [Revenue / Engagement / etc.]
- Required sample: [Number] visitors per variant
- Estimated duration: [X] days at [Y] daily visitors
```

## Common Tests by Page Type

### Opt-In Page
- Headline: Problem-focused vs. Solution-focused
- CTA: "Get Free Access" vs. "Download Now" vs. "Send Me the Guide"
- Form: Email only vs. Name + Email
- Social proof: Subscriber count vs. Testimonial

### Sales Page
- Long-form vs. Short-form copy
- Video sales letter vs. Text
- Testimonials at top vs. After offer
- Payment: One-time vs. Payment plan (default)

### Pricing Page
- 2 plans vs. 3 plans
- Annual default vs. Monthly default
- Feature comparison table vs. Simple list
- "Most Popular" badge placement

## Results Tracking

After each test, log:

```
TEST: [Test Name]
DATE: [Start] → [End]
TRAFFIC: [Total visitors] ([Per variant])
RESULTS:
  Control: [X]% conversion ([N] conversions)
  Variant: [Y]% conversion ([N] conversions)
WINNER: [Control/Variant]
LIFT: [+/- X]%
CONFIDENCE: [X]%
NEXT: [What to test next based on learnings]
```

## Source & license

This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.

- **Author:** [ominou5](https://github.com/ominou5)
- **Source:** [ominou5/funnel-architect-plugin](https://github.com/ominou5/funnel-architect-plugin)
- **License:** MIT
- **Homepage:** https://www.skool.com/agashic-5136

Install and usage instructions live in the source repository linked above.

## Pricing

- **Free** — Free

## Security capabilities

Automated source analysis of v0.1.0 — what this tool can access:

- **Network access:** no
- **Filesystem access:** no
- **Shell / process execution:** no
- **Environment & secrets:** no
- **Dynamic code execution:** no

*"Yes" means the capability is present in the source — more access means more to trust, not that it is unsafe.*


## Versions

- **0.1.0** — security scan: passed — Imported from the upstream source.

## Links

- Listing page: https://agentstack.voostack.com/l/skill-ominou5-funnel-architect-plugin-ab-testing
- Seller: https://agentstack.voostack.com/s/ominou5
- Browse the marketplace: https://agentstack.voostack.com/browse

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Listed on AgentStack — the marketplace for AI agent skills and MCP servers. Every listing is security-reviewed. Creators keep 70%.