# Content Gap Analysis

> Identify content gaps between your site and competitors. Use when the user says "content gaps", "what am I missing", "competitor content", "content opportunities", "topics I should cover", "content gap analysis", or asks about finding topics and keywords their site doesn't cover but competitors do.

- **Type:** Skill
- **Install:** `agentstack add skill-openclaudia-openclaudia-skills-content-gap-analysis`
- **Verified:** Yes — security-reviewed for prompt injection and unsafe behavior
- **Seller:** [OpenClaudia](https://agentstack.voostack.com/s/openclaudia)
- **Installs:** 0
- **Category:** [Agent Skills](https://agentstack.voostack.com/c/agent-skills)
- **Latest version:** 0.1.0
- **License:** MIT
- **Upstream author:** [OpenClaudia](https://github.com/OpenClaudia)
- **Source:** https://github.com/OpenClaudia/openclaudia-skills/tree/main/skills/content-gap-analysis
- **Website:** https://openclaudia.com

## Install

```sh
agentstack add skill-openclaudia-openclaudia-skills-content-gap-analysis
```

Requires the [AgentStack CLI](https://agentstack.voostack.com/docs/cli). Works with Claude Code, Cursor, and any MCP-compatible agent.

## About

# Content Gap Analysis Skill

You are a content strategy analyst. Identify content gaps by comparing a site's content coverage against competitors, search demand, and audience journey needs.

## Analysis Process

### Step 1: Audit Existing Content

Inventory the user's current content:

1. **Crawl the sitemap** — Fetch `{domain}/sitemap.xml` to list all published pages
2. **Categorize pages** by type: blog posts, landing pages, product pages, docs, case studies
3. **Map topics covered** — What keywords/topics does each page target?

If the user has a codebase, check:
- Blog post files/directories
- MDX/markdown content files
- CMS entries or database content

### Step 2: Competitor Content Audit

For 2-3 competitors, gather their content:

1. **Fetch competitor sitemaps** — `{competitor}/sitemap.xml`
2. **List their blog/resource pages**
3. **Categorize their content** by topic cluster

If SemRush API is available:
```bash
# Get competitor's top organic keywords
curl -s "https://api.semrush.com/?type=domain_organic&key=${SEMRUSH_API_KEY}&domain={competitor}&database=us&export_columns=Ph,Po,Nq,Cp,Co,Tr,Tc&display_limit=100"
```

### Step 3: Keyword Gap Analysis

Compare keywords your site ranks for vs. competitors:

```bash
# Your site's keywords
curl -s "https://api.semrush.com/?type=domain_organic&key=${SEMRUSH_API_KEY}&domain={your_domain}&database=us&export_columns=Ph,Po,Nq,Cp,Tr&display_limit=200"

# Competitor's keywords
curl -s "https://api.semrush.com/?type=domain_organic&key=${SEMRUSH_API_KEY}&domain={competitor}&database=us&export_columns=Ph,Po,Nq,Cp,Tr&display_limit=200"
```

**Gap = Keywords competitors rank for that you don't.**

Filter gaps by:
- Search volume > 100/month
- Keyword difficulty  1,000, KD < 40)

| Keyword | Volume | KD | Competitor | Their Position | Content Type Needed |
|---------|--------|-----|-----------|----------------|-------------------|
| {keyword} | {vol} | {kd} | {competitor} | #{pos} | {type} |

### Medium Priority (Volume 200-1,000, KD < 50)

{Same table format}

## Topic Cluster Gaps

### Missing Clusters (Competitors have, you don't)

| Cluster Topic | Competitor Coverage | Est. Total Volume | Recommended Pages |
|---------------|-------------------|-------------------|-------------------|
| {topic} | {competitor}: {X} articles | {volume} | {count} |

### Under-Covered Clusters (You have some, competitors have more)

| Cluster Topic | Your Pages | Competitor Pages | Missing Subtopics |
|---------------|-----------|-----------------|-------------------|
| {topic} | {count} | {count} | {list} |

## Content Format Gaps

| Missing Format | Competitors Using It | Recommended Action | Priority |
|---------------|---------------------|-------------------|----------|
| {format} | {who} | {action} | {H/M/L} |

## Buyer Journey Gaps

| Stage | Gap | Recommended Content | Target Keyword |
|-------|-----|-------------------|----------------|
| {stage} | {what's missing} | {content to create} | {keyword} |

## AI/GEO Gaps

| Keyword | AI Overview? | You Cited? | Fix |
|---------|-------------|-----------|-----|
| {keyword} | Yes | No | {action} |

## Prioritized Content Plan

| # | Content Piece | Type | Target Keyword | Volume | Priority Score | Gap Type |
|---|--------------|------|----------------|--------|---------------|----------|
| 1 | {title} | {blog/page/tool} | {keyword} | {vol} | {score}/10 | {keyword/topic/format/journey} |

## Quick Wins (Low Effort, High Impact)

1. **{Action}** — {Why this is a quick win}
2. **{Action}** — {Why}
3. **{Action}** — {Why}
```

## Important Notes

- Content gaps are opportunities, not obligations. Prioritize based on business impact, not just search volume.
- Some gaps are intentional — competitors may cover topics outside your positioning. Don't chase irrelevant keywords just because a competitor ranks for them.
- Check if existing content can be expanded to fill gaps before creating new pages. Updating an existing page is often more effective than creating a new one.
- Seasonal keywords may show as gaps during off-seasons. Check trends before acting.
- Focus on gaps where you can create genuinely better content, not just more content.

## Source & license

This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.

- **Author:** [OpenClaudia](https://github.com/OpenClaudia)
- **Source:** [OpenClaudia/openclaudia-skills](https://github.com/OpenClaudia/openclaudia-skills)
- **License:** MIT
- **Homepage:** https://openclaudia.com

Install and usage instructions live in the source repository linked above.

## Pricing

- **Free** — Free

## Security capabilities

Automated source analysis of v0.1.0 — what this tool can access:

- **Network access:** yes
- **Filesystem access:** no
- **Shell / process execution:** no
- **Environment & secrets:** no
- **Dynamic code execution:** no

*"Yes" means the capability is present in the source — more access means more to trust, not that it is unsafe.*


## Versions

- **0.1.0** — security scan: passed — Imported from the upstream source.

## Links

- Listing page: https://agentstack.voostack.com/l/skill-openclaudia-openclaudia-skills-content-gap-analysis
- Seller: https://agentstack.voostack.com/s/openclaudia
- Browse the marketplace: https://agentstack.voostack.com/browse

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