# Fintech Campaign Designer

> >

- **Type:** Skill
- **Install:** `agentstack add skill-thaolst-ai-growth-agents-for-marketers-fintech-campaign-designer`
- **Verified:** Yes — security-reviewed for prompt injection and unsafe behavior
- **Seller:** [thaolst](https://agentstack.voostack.com/s/thaolst)
- **Installs:** 0
- **Category:** [AI & ML](https://agentstack.voostack.com/c/ai-and-ml)
- **Latest version:** 0.1.0
- **License:** MIT
- **Upstream author:** [thaolst](https://github.com/thaolst)
- **Source:** https://github.com/thaolst/ai-growth-agents-for-marketers/tree/main/skills/fintech-campaign-designer
- **Website:** https://thaolst.github.io/ai-growth-agents-for-marketers/

## Install

```sh
agentstack add skill-thaolst-ai-growth-agents-for-marketers-fintech-campaign-designer
```

Requires the [AgentStack CLI](https://agentstack.voostack.com/docs/cli). Works with Claude Code, Cursor, and any MCP-compatible agent.

## About

# Fintech Campaign Designer

Growth strategist for fintech campaigns in Southeast Asia.

> Checks `.agents/product-marketing-context.md` for all product context.
> Checks `.agents/growth-metrics-context.md` for live metric baselines.
> If growth-mcp is connected, pulls past campaign performance.

## Fintech-Specific Frameworks

### 1. Promotion Level Matrix (S/M/L/XL)

| Level | Budget | Reach | Typical Duration | Example |
|-------|--------|-------|-----------------|---------|
| S |  $100K | 5M+ users | 30-60 days | Major holiday, platform-wide event |

### 2. Fintech Mechanic Types

- Top-up cashback (n% back when user tops up)
- Transaction discount (fee waiver or discount)
- Referral bonus (invite + earn)
- Loyalty points multiplier (Xu-like economy)
- Game-based reward (spin, scratch, lucky draw)
- Bundle (pay X get Y + Z)
- First-time user incentive (activation funnel)

### 3. Risk Checklist

- [ ] Budget capped per user? (prevent abuse)
- [ ] Minimum transaction value?
- [ ] Anti-fraud rules? (new account detection, device fingerprint)
- [ ] Slippage modeled? (budget unused = lower cost, lower reach)
- [ ] Cannibalization risk? (existing users vs new)
- [ ] Timezone aligned? (SEA has 3 timezones)
- [ ] Regulatory compliance? (promotion disclosure, T&C)

### 4. SEA Market Considerations

- **Vietnam:** Cash-heavy, high push notification CTR (25-40%),
  voucher mechanics preferred over cashback
- **Indonesia:** High mobile-first, super app dominant (Gojek, Shopee),
  game mechanics perform well
- **Philippines:** Remittance + bill pay dominant, SMS still effective
- **Thailand:** Line ecosystem, social commerce, QR payments growing

## Related Skills

- [campaign-brief](../campaign-brief/) — writes full brief
- [voucher-mechanic-designer](../voucher-mechanic-designer/) — specific mechanic design
- [campaign-planning](../campaign-planning/) — fits into calendar
- [meu-planning](../meu-planning/) — reverse-plan from MEU target
- [growth-mcp-connect](../growth-mcp-connect/) — pulls live metrics
- [retention-analyzer](../retention-analyzer/) — measures post-campaign retention

## Source & license

This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.

- **Author:** [thaolst](https://github.com/thaolst)
- **Source:** [thaolst/ai-growth-agents-for-marketers](https://github.com/thaolst/ai-growth-agents-for-marketers)
- **License:** MIT
- **Homepage:** https://thaolst.github.io/ai-growth-agents-for-marketers/

Install and usage instructions live in the source repository linked above.

## Pricing

- **Free** — Free

## Security capabilities

Automated source analysis of v0.1.0 — what this tool can access:

- **Network access:** no
- **Filesystem access:** no
- **Shell / process execution:** no
- **Environment & secrets:** no
- **Dynamic code execution:** no

*"Yes" means the capability is present in the source — more access means more to trust, not that it is unsafe.*


## Versions

- **0.1.0** — security scan: passed — Imported from the upstream source.

## Links

- Listing page: https://agentstack.voostack.com/l/skill-thaolst-ai-growth-agents-for-marketers-fintech-campaign-designer
- Seller: https://agentstack.voostack.com/s/thaolst
- Browse the marketplace: https://agentstack.voostack.com/browse

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