# Apify Audience Analysis

> Understand audience demographics, preferences, behavior patterns, and engagement quality across Facebook, Instagram, YouTube, and TikTok.

- **Type:** Skill
- **Install:** `agentstack add skill-tmolavi-mcp-agent-skills-hub-apify-audience-analysis`
- **Verified:** Yes — security-reviewed for prompt injection and unsafe behavior
- **Seller:** [tmolavi](https://agentstack.voostack.com/s/tmolavi)
- **Installs:** 0
- **Category:** [AI & ML](https://agentstack.voostack.com/c/ai-and-ml)
- **Latest version:** 0.1.0
- **License:** MIT
- **Upstream author:** [tmolavi](https://github.com/tmolavi)
- **Source:** https://github.com/tmolavi/mcp-agent-skills-hub/tree/main/skills/apify-audience-analysis
- **Website:** https://molavi.pro

## Install

```sh
agentstack add skill-tmolavi-mcp-agent-skills-hub-apify-audience-analysis
```

Requires the [AgentStack CLI](https://agentstack.voostack.com/docs/cli). Works with Claude Code, Cursor, and any MCP-compatible agent.

## About

# Audience Analysis

Analyze and understand your audience using Apify Actors to extract follower demographics, engagement patterns, and behavior data from multiple platforms.

## When to Use
- You need audience demographics, engagement patterns, or follower behavior from social platforms.
- The task is to choose and run Apify Actors for audience analysis across Facebook, Instagram, YouTube, or TikTok.
- You need structured extraction plus a summarized interpretation of audience findings.

## Prerequisites
(No need to check it upfront)

- `.env` file with `APIFY_TOKEN`
- Node.js 20.6+ (for native `--env-file` support)
- `mcpc` CLI tool: `npm install -g @apify/mcpc`

## Workflow

Copy this checklist and track progress:

```
Task Progress:
- [ ] Step 1: Identify audience analysis type (select Actor)
- [ ] Step 2: Fetch Actor schema via mcpc
- [ ] Step 3: Ask user preferences (format, filename)
- [ ] Step 4: Run the analysis script
- [ ] Step 5: Summarize findings
```

### Step 1: Identify Audience Analysis Type

Select the appropriate Actor based on analysis needs:

| User Need | Actor ID | Best For |
|-----------|----------|----------|
| Facebook follower demographics | `apify/facebook-followers-following-scraper` | FB followers/following lists |
| Facebook engagement behavior | `apify/facebook-likes-scraper` | FB post likes analysis |
| Facebook video audience | `apify/facebook-reels-scraper` | FB Reels viewers |
| Facebook comment analysis | `apify/facebook-comments-scraper` | FB post/video comments |
| Facebook content engagement | `apify/facebook-posts-scraper` | FB post engagement metrics |
| Instagram audience sizing | `apify/instagram-profile-scraper` | IG profile demographics |
| Instagram location-based | `apify/instagram-search-scraper` | IG geo-tagged audience |
| Instagram tagged network | `apify/instagram-tagged-scraper` | IG tag network analysis |
| Instagram comprehensive | `apify/instagram-scraper` | Full IG audience data |
| Instagram API-based | `apify/instagram-api-scraper` | IG API access |
| Instagram follower counts | `apify/instagram-followers-count-scraper` | IG follower tracking |
| Instagram comment export | `apify/export-instagram-comments-posts` | IG comment bulk export |
| Instagram comment analysis | `apify/instagram-comment-scraper` | IG comment sentiment |
| YouTube viewer feedback | `streamers/youtube-comments-scraper` | YT comment analysis |
| YouTube channel audience | `streamers/youtube-channel-scraper` | YT channel subscribers |
| TikTok follower demographics | `clockworks/tiktok-followers-scraper` | TT follower lists |
| TikTok profile analysis | `clockworks/tiktok-profile-scraper` | TT profile demographics |
| TikTok comment analysis | `clockworks/tiktok-comments-scraper` | TT comment engagement |

### Step 2: Fetch Actor Schema

Fetch the Actor's input schema and details dynamically using mcpc:

```bash
export $(grep APIFY_TOKEN .env | xargs) && mcpc --json mcp.apify.com --header "Authorization: Bearer $APIFY_TOKEN" tools-call fetch-actor-details actor:="ACTOR_ID" | jq -r ".content"
```

Replace `ACTOR_ID` with the selected Actor (e.g., `apify/facebook-followers-following-scraper`).

This returns:
- Actor description and README
- Required and optional input parameters
- Output fields (if available)

### Step 3: Ask User Preferences

Before running, ask:
1. **Output format**:
   - **Quick answer** - Display top few results in chat (no file saved)
   - **CSV** - Full export with all fields
   - **JSON** - Full export in JSON format
2. **Number of results**: Based on character of use case

### Step 4: Run the Script

**Quick answer (display in chat, no file):**
```bash
node --env-file=.env ${CLAUDE_PLUGIN_ROOT}/reference/scripts/run_actor.js \
  --actor "ACTOR_ID" \
  --input 'JSON_INPUT'
```

**CSV:**
```bash
node --env-file=.env ${CLAUDE_PLUGIN_ROOT}/reference/scripts/run_actor.js \
  --actor "ACTOR_ID" \
  --input 'JSON_INPUT' \
  --output YYYY-MM-DD_OUTPUT_FILE.csv \
  --format csv
```

**JSON:**
```bash
node --env-file=.env ${CLAUDE_PLUGIN_ROOT}/reference/scripts/run_actor.js \
  --actor "ACTOR_ID" \
  --input 'JSON_INPUT' \
  --output YYYY-MM-DD_OUTPUT_FILE.json \
  --format json
```

### Step 5: Summarize Findings

After completion, report:
- Number of audience members/profiles analyzed
- File location and name
- Key demographic insights
- Suggested next steps (deeper analysis, segmentation)

## Error Handling

`APIFY_TOKEN not found` - Ask user to create `.env` with `APIFY_TOKEN=your_token`
`mcpc not found` - Ask user to install `npm install -g @apify/mcpc`
`Actor not found` - Check Actor ID spelling
`Run FAILED` - Ask user to check Apify console link in error output
`Timeout` - Reduce input size or increase `--timeout`

## Limitations
- Use this skill only when the task clearly matches the scope described above.
- Do not treat the output as a substitute for environment-specific validation, testing, or expert review.
- Stop and ask for clarification if required inputs, permissions, safety boundaries, or success criteria are missing.

## Source & license

This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.

- **Author:** [tmolavi](https://github.com/tmolavi)
- **Source:** [tmolavi/mcp-agent-skills-hub](https://github.com/tmolavi/mcp-agent-skills-hub)
- **License:** MIT
- **Homepage:** https://molavi.pro

Install and usage instructions live in the source repository linked above.

## Pricing

- **Free** — Free

## Security capabilities

Automated source analysis of v0.1.0 — what this tool can access:

- **Network access:** no
- **Filesystem access:** no
- **Shell / process execution:** no
- **Environment & secrets:** yes
- **Dynamic code execution:** no

*"Yes" means the capability is present in the source — more access means more to trust, not that it is unsafe.*


## Versions

- **0.1.0** — security scan: passed — Imported from the upstream source.

## Links

- Listing page: https://agentstack.voostack.com/l/skill-tmolavi-mcp-agent-skills-hub-apify-audience-analysis
- Seller: https://agentstack.voostack.com/s/tmolavi
- Browse the marketplace: https://agentstack.voostack.com/browse

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