# Churn Prevention

> Audits a renewal-risk or check-in call transcript against a churn/retention-signal rubric, or sweeps a CRM export for at-risk accounts missing renewal-risk data. Use when reviewing a customer check-in or QBR before a renewal, coaching a CSM on retention conversations, or scanning an account list for churn risk.

- **Type:** Skill
- **Install:** `agentstack add skill-zime-ai-zime-gtm-skills-churn-prevention`
- **Verified:** Yes — security-reviewed for prompt injection and unsafe behavior
- **Seller:** [zime-ai](https://agentstack.voostack.com/s/zime-ai)
- **Installs:** 0
- **Category:** [Agent Skills](https://agentstack.voostack.com/c/agent-skills)
- **Latest version:** 0.1.0
- **License:** MIT
- **Upstream author:** [zime-ai](https://github.com/zime-ai)
- **Source:** https://github.com/zime-ai/zime-gtm-skills/tree/main/skills/churn-prevention
- **Website:** https://zime.ai

## Install

```sh
agentstack add skill-zime-ai-zime-gtm-skills-churn-prevention
```

Requires the [AgentStack CLI](https://agentstack.voostack.com/docs/cli). Works with Claude Code, Cursor, and any MCP-compatible agent.

## About

# GTM Churn Prevention Audit

Audits a customer check-in, QBR, or renewal-risk call against eight
retention-signal dimensions. Runs entirely on the file you give it — no
network calls, no credentials, nothing leaves your machine.

## When to use this

- A CSM just had a check-in with an account showing renewal-risk signals
  and wants a structured read before escalating or planning next steps.
- A CS lead is reviewing a call before a QBR or renewal conversation.
- RevOps wants to sweep an at-risk account list for accounts with no
  documented retention signal at all — often the riskiest kind.

## Modes

Dispatch on the input file's extension.

### Transcript mode (`.txt`, `.vtt`, `.json`, `.md`)

```
claude "run churn-prevention on ./calls/acme-checkin.txt"
```

Score the call against each dimension in `references/rubric.md`. For every
dimension, output:

- **Status** — Covered / Partial / Missed
- **Evidence** — a direct quote or timestamp. Mark **Unclear** rather than
  guess if you can't point to a specific line.
- **Note** — one line, only if Partial or Missed

Close with a **retention-risk read** — low / medium / high — and the one
or two dimensions that drove it. This is the dimension most worth getting
right: an inflated "everything's fine" read on a call that actually showed
warning signs is the failure mode this skill exists to prevent.

Run the reads-well-too check in `references/rubric.md` before finalizing.

### CSV mode (`.csv`)

```
claude "run churn-prevention on ./exports/accounts.csv"
```

Structural hygiene sweep, not a call-quality audit. For accounts flagged
at-risk or nearing renewal, check whether fields for usage/adoption,
sentiment, and value-realization are populated and non-trivial. Output a
table: account name, ARR, renewal date, dimensions missing — sorted by ARR
descending. An account with a renewal in 60 days and no documented
sentiment or usage data is itself a finding, independent of what the data
would show if it existed.

## Sample data

`assets/sample-transcript.txt` — a short synthetic check-in call. Run
against it first before pointing this at anything of your own.

## What this does not do

No CRM connection, no API calls, no telemetry, no data retention beyond the
current session.

## Source & license

This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.

- **Author:** [zime-ai](https://github.com/zime-ai)
- **Source:** [zime-ai/zime-gtm-skills](https://github.com/zime-ai/zime-gtm-skills)
- **License:** MIT
- **Homepage:** https://zime.ai

Install and usage instructions live in the source repository linked above.

## Pricing

- **Free** — Free

## Security capabilities

Automated source analysis of v0.1.0 — what this tool can access:

- **Network access:** no
- **Filesystem access:** no
- **Shell / process execution:** no
- **Environment & secrets:** no
- **Dynamic code execution:** no

*"Yes" means the capability is present in the source — more access means more to trust, not that it is unsafe.*


## Versions

- **0.1.0** — security scan: passed — Imported from the upstream source.

## Links

- Listing page: https://agentstack.voostack.com/l/skill-zime-ai-zime-gtm-skills-churn-prevention
- Seller: https://agentstack.voostack.com/s/zime-ai
- Browse the marketplace: https://agentstack.voostack.com/browse

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