Brand Narrative Playbook
Messaging and storytelling template that keeps positioning consistent
Install
$ agentstack add skill-gtmagents-gtm-agents-brand-narrative-playbook ✓ scanned · ✓ verified, works with Claude Code, Cursor, and more.
Security review
✓ PassedNo issues found. Passed automated security review. · v0.1.0 How review works →
- ✓ Prompt-injection patterns
- ✓ Secret / credential exfiltration
- ✓ Dangerous shell & filesystem operations
- ✓ Untrusted network calls
- ✓ Known-malicious package signatures
What it can access
- ✓ Network access No
- ✓ Filesystem access No
- ✓ Shell / process execution No
- ✓ Environment & secrets No
- ✓ Dynamic code execution No
From automated source analysis of v0.1.0. “Used” means the capability is present in the source — more access means more to trust, not that it’s unsafe.
Verified badge
Passed review? Show it. Paste this badge into your README, it links to the public security report.
Links to your public security report.[](https://agentstack.voostack.com/security/report/skill-gtmagents-gtm-agents-brand-narrative-playbook) Reliability & compatibility
Declared compatibility
Compatibility is declared by the source manifest. End-to-end runtime verification is coming, see below.
We're building live execution health for every listing: tool-call success rate, median latency, uptime, and last-checked timestamps, measured, not self-reported. It isn't live yet, so we don't show numbers we can't stand behind.
How agent discovery & health will work →About
Brand Narrative Playbook Skill
When to Use
- Defining or refreshing core messaging pillars.
- Translating positioning into talk tracks for different personas/channels.
- Auditing campaigns for narrative consistency.
Framework
- Audience Grid – ICP, persona, stage, key pain/aspiration.
- Narrative Arc – context, tension, resolution, proof, call-to-action.
- Pillar Mapping – tie each story beat to brand pillars and supporting evidence.
- Proof Library – customers, metrics, analyst quotes, product demos.
- Adaptation Guide – tone, length, channel tweaks, localization notes.
Templates
- Narrative Framework: See
references/narrative_framework.mdfor the arc and audience grid. - Messaging hierarchy doc with prompts.
- Storyboard slides for exec, sales, product, and customer marketing audiences.
- QA checklist ensuring each asset hits pillar + proof requirements.
Tips
- Keep a “retire/refresh” log for outdated proof.
- Include “watch-outs” for overused phrases or compliance issues.
- Pair with
define-brand-platformto auto-populate pillar content.
Source & license
This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.
- Author: gtmagents
- Source: gtmagents/gtm-agents
- License: Apache-2.0
Install and usage instructions live in the source repository linked above.
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Versions
- v0.1.0 Imported from the upstream source.