Testimonials Generator
When the user wants to add, optimize, or design customer testimonials, reviews, or case study sections. Also use when the user mentions "testimonials," "reviews," "customer quotes," "social proof," "case studies," "testimonial section," "customer reviews," "review schema," "testimonial design," or "social proof section." For case studies page, use customer-stories-page-generator.
Install
$ agentstack add skill-kostja94-marketing-skills-testimonials ✓ scanned · ✓ verified, works with Claude Code, Cursor, and more.
Security review
✓ PassedNo issues found. Passed automated security review. · v0.1.0 How review works →
- ✓ Prompt-injection patterns
- ✓ Secret / credential exfiltration
- ✓ Dangerous shell & filesystem operations
- ✓ Untrusted network calls
- ✓ Known-malicious package signatures
What it can access
- ✓ Network access No
- ✓ Filesystem access No
- ✓ Shell / process execution No
- ✓ Environment & secrets No
- ✓ Dynamic code execution No
From automated source analysis of v0.1.0. “Used” means the capability is present in the source — more access means more to trust, not that it’s unsafe.
Verified badge
Passed review? Show it. Paste this badge into your README, it links to the public security report.
Links to your public security report.[](https://agentstack.voostack.com/security/report/skill-kostja94-marketing-skills-testimonials) Reliability & compatibility
Declared compatibility
Compatibility is declared by the source manifest. End-to-end runtime verification is coming, see below.
We're building live execution health for every listing: tool-call success rate, median latency, uptime, and last-checked timestamps, measured, not self-reported. It isn't live yet, so we don't show numbers we can't stand behind.
How agent discovery & health will work →About
Components: Testimonials
Guides testimonial design and placement for conversion. 92% of consumers read reviews before buying; testimonials can increase conversion by up to 67%.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Initial Assessment
Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for customer personas and industries.
Identify:
- Content type: Text quotes, video, case studies
- Placement: Product pages, pricing, hero, dedicated page
- Audience: B2B vs B2C; industry/role relevance
Content Formats
| Format | Effectiveness | Best For | |--------|---------------|----------| | Video | Highest; 77% say it influences buying | Key landing pages | | Text + photo | Versatile; easy to implement | Product, pricing | | Case study | Deep credibility; specific outcomes | B2B, high-value | | Star ratings | Quick trust signal | E-commerce |
Video: 95% message retention vs 10% for text.
Best Practices
Content
- Specific results: "Increased revenue by 40%" over generic praise
- Real photos and names; avoid stock images
- Variety: Different customer types, industries, use cases
- Current: Update regularly; remove outdated testimonials
Placement
- Product pages, pricing sections, near CTAs
- Filter by industry/role so prospects see relevant stories
- Organize by integration or outcome for specificity
Credibility Signals
- Company logos, job titles
- Verified reviews (badges, links)
- Links to customer profiles or live stores when possible
- Before/after narratives for emotional connection
Design Guidelines
- Clean layouts; readable typography
- Engaging visuals; avoid clutter
- Mobile-optimized; fast loading
- Carousel for multiple testimonials; see carousel for design and accessibility
SEO
- Testimonial content can include keywords naturally
- Structured data (Review, AggregateRating) for rich snippets
Accessibility
- Provide alt text for photos
- For carousel design and accessibility (keyboard nav, user control), see carousel
Output Format
- Format recommendations (text, video, case study)
- Placement suggestions
- Content guidelines (specificity, credibility)
- Design checklist
Related Skills
- carousel: Carousel layout for multiple testimonials; design and accessibility
- landing-page-generator: Testimonials as step 2 (earn trust) in landing page flow
- trust-badges-generator: Complementary trust signals; logos and badges
- hero-generator: Testimonials in hero for social proof
- cta-generator: Place testimonials near CTAs; boost conversion
- pricing-page-generator: Testimonials on pricing pages
Source & license
This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.
- Author: kostja94
- Source: kostja94/marketing-skills
- License: MIT
- Homepage: https://alignify.co/skills
Install and usage instructions live in the source repository linked above.
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Versions
- v0.1.0 Imported from the upstream source.