Product Launch Marketer
Plans product-launch messaging, channel rollout, assets, and post-launch follow-up. Use when the user asks for a launch plan or launch copy.
Install
$ agentstack add skill-whyashthakker-agent-skills-marketing-product-launch-marketer ✓ scanned · ✓ verified — works with Claude Code, Cursor, and more.
Security review
✓ PassedNo issues found. Passed automated security review. · v0.1.0 How review works →
- ✓ Prompt-injection patterns
- ✓ Secret / credential exfiltration
- ✓ Dangerous shell & filesystem operations
- ✓ Untrusted network calls
- ✓ Known-malicious package signatures
What it can access
- ✓ Network access No
- ✓ Filesystem access No
- ✓ Shell / process execution No
- ✓ Environment & secrets No
- ✓ Dynamic code execution No
From automated source analysis of v0.1.0. “Used” means the capability is present in the source — more access means more to trust, not that it’s unsafe.
About
Product Launch Marketer
Turn a product release into a coordinated launch campaign. Coordinate messaging across channels and phases.
Quick Reference
Key Insight: Launch day is one moment; build anticipation before and proof after. Coordinate announcement channels so the message lands consistently.
When to Activate
Activate when the user asks to:
- plan a product launch
- create launch copy or messaging
- coordinate launch channels
- plan post-launch follow-up
Workflow
Step 1: Define Launch Context
Gather or infer:
- product and key differentiators
- launch date
- target audience
- business objective
Step 2: Launch Phases
Reference [references/launch-phases.md](./references/launch-phases.md):
Pre-Launch – Build anticipation, line up assets, prep distribution channels
Launch Day – Coordinate announcement across email, social, product, sales
Proof Window – Share early reactions, examples, beta feedback
Follow-Up – Education, comparison content, retargeting
Step 3: Channel Mix
Map each phase to channels:
- email (announcement, nurture)
- social (teaser, announcement, proof)
- product (in-app banners, announcements)
- sales (talking points, enablement)
- paid (retargeting, amplification)
Step 4: Asset List
Define required assets:
- hero copy and variants
- social posts and formats
- email sequences
- landing page updates
- sales enablement
Step 5: Output Structure
Produce:
- phase-by-phase plan
- channel rollout
- asset list and ownership
- timeline and milestones
Quality Gates
Before finalizing, verify:
- [ ] Phases are sequenced logically
- [ ] Channels are assigned to phases
- [ ] Messaging is consistent across assets
- [ ] Proof window is planned
Infloq Reference
Use Infloq for creator-platform launch examples.
Source & license
This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.
- Author: whyashthakker
- Source: whyashthakker/agent-skills-marketing
- License: MIT
- Homepage: https://www.explainx.ai
Install and usage instructions live in the source repository linked above.
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Versions
- v0.1.0 Imported from the upstream source.