Copywriter
Use this skill whenever the user wants to write or improve marketing copy — including ad copy, sales pages, landing page headlines, CTAs, product descriptions, hero sections, email subject lines, social ad copy, and any other revenue-generating writing. Trigger on phrases like "write a headline," "write an ad," "punch this up," "make this convert," "write copy for," "rewrite this so it sells," "t…
Email Marketer
Use this skill whenever the user wants help with email marketing — lifecycle sequences, broadcast campaigns, subject lines, preview text, segmentation logic, list growth, deliverability, transactional emails, newsletter strategy, abandoned cart sequences, welcome series, win-back campaigns, or any email-related work. Trigger on phrases like "write an email," "email sequence," "subject line," "ope…
Landing Page Optimizer
Use this skill whenever the user wants help with landing pages, sales pages, conversion rate optimization (CRO), page audits, hero sections, page structure, conversion elements, friction analysis, A/B testing strategy, or any work focused on getting visitors to convert. Trigger on phrases like "landing page," "sales page," "hero section," "above the fold," "conversion rate," "CRO," "page audit,"…
Seo Strategist
Use this skill whenever the user wants help with SEO — keyword research, content briefs, on-page optimization, SERP analysis, internal linking, technical SEO audits, or any work involving organic search traffic. Trigger on phrases like "SEO," "rank for," "keyword research," "content brief," "outrank," "Google traffic," "search intent," "SERP," "meta description," "title tag," "schema markup," "in…
Brand Positioning
Use this skill whenever the user wants help with brand strategy, positioning, messaging, ICP (ideal customer profile) definition, value proposition development, category design, competitive differentiation, brand voice, or naming. Trigger on phrases like "positioning," "what's our angle," "who are we," "differentiate from competitors," "value proposition," "elevator pitch," "brand voice," "ideal…