Ad Creative
Use when a team needs to research, design, brief, audit, compare, localize, or learn from advertising creative concepts and variants across image, video, audio, display, social, search, creator, product-feed, or native formats; map audience, problem, value pillar, angle, offer, proof, hook, format, placement, CTA, landing path, rights, claims, accessibility, production requirements, concept cover…
Growth Benchmark Analysis
Use when a growth, product, finance, or operating decision needs internal historical, peer, industry, vendor, survey, case, percentile, best-in-class, reference-class, or market benchmark evidence sourced, audited, normalized, compared, monitored, or interpreted; when metric definitions, populations, maturity, currencies, accounting, selection, survivorship, uncertainty, or transferability may ma…
Popup Optimization
Use when a team needs to design, audit, prioritize, localize, specify, or experiment on marketing popups, modals, banners, bars, slide-ins, interstitials, overlays, exit-intent prompts, lead-capture forms, announcements, upgrade prompts, or in-product promotional messages; define audience eligibility, page context, trigger, timing, frequency, suppression, offer, copy, form, consent, dismissal, ac…
Clawee
Built by KrillinAI. Self-hosted enterprise Agent platform with local Codex Runtime, Desktop/Web workspace, MCP governance, RBAC, audit, Skill Hub, knowledge bases, and shared files.
Go To Market Strategy
Use when work needs to design and govern go-to-market systems and product launches across audience, offer, motion, readiness, exposure, value, measurement, and scale gates.
Customer Proof Development
Use when a team needs to audit, develop, structure, verify, anonymize, approve, adapt, govern, refresh, or retire customer proof, case studies, testimonials, references, outcome stories, quotes, before-and-after evidence, customer metrics, proof libraries, or derivative sales and marketing claims without contacting customers or publishing assets.
Growth Learning System
Use when work needs to build growth learning, postmortems, and change systems with source lineage, causal boundaries, adoption, correction, follow-through, and retirement.
Public Relations
Use when a team needs to plan, audit, draft, localize, or govern public relations strategy and materials including announcement narratives, press releases, media pitches, media briefs, FAQs, spokesperson briefs, contributed-article outlines, press kits, launch PR, thought leadership, reactive statements, holding statements, issue or crisis communications, coverage analysis, or measurement; preser…
Funnel Analysis
Use when a product, marketing, sales, commerce, marketplace, or lifecycle workflow needs a funnel definition, conversion calculation, cohort or segment comparison, drop-off analysis, constraint diagnosis, state-model design, instrumentation specification, or evidence-bounded funnel improvement plan.
Copy Editing
Use when existing marketing, product, campaign, or localized copy needs editing for clarity, voice, factual support, risk, channel fit, or native market adaptation without creating a new strategy.
Growth Loop Design
Use when work needs to design and audit referrals, incentives, growth loops, marketplaces, and network effects through participant value, closure, economics, trust, and governance.
Copywriting
Use when work needs to write and edit evidence-led copy for pages, campaigns, products, offers, and localization while preserving factual meaning and recording material edits.
Growth Budget Allocation
Use when a team needs to audit, design, or reallocate a cross-functional growth budget or resource portfolio across channels, lifecycle stages, products, markets, experiments, systems, maintenance, protections, and existing commitments; reconcile what is actually available; compare marginal evidence, economics, cash, capacity, risk, and opportunity cost; or prepare approval-ready allocation chang…
Geo
Use when diagnosing public-content readiness or observed visibility in AI-generated search experiences across declared markets, languages, and platforms, including a page, bounded site sample, repeated query panel, citation or mention incident, matched competitor comparison, or focused GEO evidence question.
Acquisition Strategy
Use when work needs to design acquisition portfolios and bounded campaigns across audience, offer, channels, journeys, assets, economics, measurement, and operating constraints.
Content Strategy
Use when work needs to build content portfolios, customer proof, advertising creative, or public communications across questions, claims, formats, channels, workflows, reuse, measurement, and governance.
Growth Target Setting
Use when a team needs to audit, design, reconcile, govern, or refresh growth goals, targets, thresholds, guardrails, input commitments, OKRs, quotas, or target hierarchies; connect targets to versioned metrics, baselines, forecasts, opportunities, strategy, customer value, economics, capacity, incentives, ownership, and review rules; or prevent targets from becoming forecasts, evidence, causal cl…
Aso Audit
Use when auditing an Apple App Store or Google Play listing, comparing same-store listings, diagnosing a store-listing performance signal, or producing the default standalone offline HTML ASO audit report.
Growth Forecasting
Use when a team needs to build, audit, compare, reconcile, back-test, calibrate, version, or govern forecasts for customers, demand, acquisition, activation, retention, usage, orders, revenue, contribution, cash, capacity, or other growth outcomes; distinguish actuals, estimates, forecasts, scenarios, targets, plans, and budgets; handle maturity, censoring, seasonality, structural breaks, uncerta…
Activation
Use when work needs to define first value and improve activation across onboarding, landing pages, popups, friction, accessibility, measurement, and experiments.
Growth Infrastructure Assessment
Use when work needs to assess growth infrastructure and RevOps across data, metrics, experiments, revenue entities, systems, handoffs, governance, and remediation.
Referral Program Design
Use when a team needs to design, audit, measure, localize, govern, taper, or stop a customer, user, employee, partner, member-get-member, refer-a-friend, invitation, advocate, or product-led referral program; define sender and recipient value, triggers, eligibility, payloads, links or codes, landing continuity, rewards, attribution, retained recipient quality, incrementality, full economics, frau…
Marketing Mix Modeling
Use when a team needs to specify, build, audit, calibrate, compare, or refresh a Marketing Mix Model or Media Mix Model; estimate aggregate channel contribution, carryover, saturation, response curves, marginal returns, or budget scenarios from time-series or market-level outcomes and media; reconcile experiments, attribution, forecasts, economics, and allocation decisions without accessing live…
Customer Expansion Strategy
Use when a team needs to audit, design, compare, prioritize, measure, or govern growth inside existing customer relationships through active seats, usage depth, adjacent workflows, product or module attach, team or business-unit rollout, product-qualified expansion signals, Product-Led Sales handoffs, cross-sell, upsell, expansion cohorts, GRR or NRR decomposition, value realization, or an expans…
Survey Design And Analysis
Use when a growth, product, customer, market, employee, or partner decision needs a survey or questionnaire designed, audited, localized, piloted, fielded, analyzed, weighted, compared over time, or governed; when response quality, missingness, denominators, uncertainty, NPS, CSAT, CES, open text, or stated-preference evidence needs review; or when survey results risk being treated as representat…
Tracking Plan
Use when work needs to design tracking plans and audit data quality across events, identity, consent, lineage, reconciliation, monitoring, releases, and deprecation.
Growth Anomaly Investigation
Use when a growth, product, customer, channel, lifecycle, revenue, experiment, or operating metric unexpectedly rises, falls, spikes, drops, diverges from a baseline, disagrees across dashboards, or appears structurally different and a team needs read-only triage, decomposition, evidence, or root-cause review before acting.
Campaign Planning
Use when a team needs a campaign strategy, integrated or multichannel campaign plan, product or feature launch plan, demand-generation campaign, seasonal or promotional campaign, market-entry campaign, campaign brief, channel and content matrix, budget scenario, measurement plan, launch checklist, or evidence-bounded campaign review and postmortem.
Growth Capacity Planning
Use when a team needs to build, audit, or refresh a growth capacity plan; reconcile demand, workload, people, skills, systems, vendors, inventory, customer or experiment exposure, queues, throughput, lead time, utilization, reserves, shared constraints, service classes, and capacity scenarios; or prepare evidence-bounded capacity-gap options without assigning work, hiring, buying, or scaling syst…
Growth Change Management
Use when a team needs to build, audit, or refresh a cross-functional growth change involving participant impact, readiness, communications, enablement, migration, rollout, adoption, cutover, rollback, support, decommissioning, or benefits realization across products, processes, data, systems, customers, teams, or markets.
Customer Research
Use when work needs to plan and synthesize customer research and decision-linked surveys with explicit sampling, evidence, consent, uncertainty, and interpretation boundaries.
Experiment Design
Use when a product, growth, marketing, pricing, lifecycle, content, channel, or operational decision needs an experiment plan, A/B test review, causal-design choice, power and maturation specification, experiment quality audit, or evidence-bounded result interpretation and decision rule.
Growth Measurement
Use when work needs to design or audit growth metrics, tracking, data quality, attribution, forecasts, and causal experiments as one evidence-backed measurement system.
Network Effects Strategy
Use when a team needs to audit, prove, falsify, design, cold-start, strengthen, replicate, govern, or stop a network-effect strategy; distinguish network effects from virality, growth loops, scale, switching costs, data volume, or marketplace growth; define network units, core interactions, hard sides, liquidity, density, multi-homing, congestion, defensibility, data or AI feedback, local expansi…
Experiment Program Management
Use when a team needs to audit, design, or refresh an experimentation program, experiment portfolio, intake process, shared traffic and capacity plan, concurrency policy, pre-exposure quality gate, incident system, maturity queue, decision follow-through ledger, long-term validation portfolio, evidence repository, or program health and governance model across multiple experiments and teams.
Attribution Analysis
Use when work needs to audit attribution and marketing mix models across journeys, media, identity, outcomes, reconciliation, incrementality, calibration, and uncertainty.
Growth Diagnosis
Use when work needs to diagnose primary constraints through funnel, anomaly, and maturity analysis, then route an evidence-backed 30-day plan.
Growth Model Design
Use when work needs to design growth models and size opportunities across lifecycle behavior, economics, reach, capacity, overlap, scenarios, and risk.
Growth Organization Design
Use when a team needs to audit or design a growth organization, outcome ownership, decision rights, central versus embedded teams, a growth center of excellence, platform-plus-local boundaries, growth roles or staffing, initiative portfolios, operating cadence, organization health, performance incentives, maintenance ownership, or evidence-based reorganization triggers.
Incentive System Design
Use when a team needs to audit, design, compare, taper, or stop a referral reward, discount, coupon, credit, rebate, loyalty program, marketplace subsidy, creator or supply incentive, commission, progress protection, streak, status system, gamification mechanic, or outcome-aligned fee; estimate full program cost and retained incremental contribution; test post-incentive retention, cannibalization…
Growth Operations
Use when work needs to plan and operate growth across allocation, reviews, decisions, learning, infrastructure, organization, RevOps, and experiment programs.
Growth Initiative Planning
Use when a team needs to build, audit, or replan one 30-90 day growth initiative after a strategy, diagnosis, target, opportunity, or investment decision; translate a bounded outcome into feasible workstreams, dependencies, capacity, evidence gates, milestones, commitments, risks, and change rules; or replace generic roadmaps, all-priority task lists, fictional schedules, and status reporting wit…
Growth Maturity Assessment
Use when a team needs to assess recurring growth-decision capabilities across strategy, lifecycle, measurement, experimentation, infrastructure, organization, operations, risk, or learning; distinguish documented intent from implementation, adoption, reliability, decision use, and outcomes; expose capability dependencies and evidence gaps; or prioritize the smallest sufficient capability improvem…
Marketplace Growth Strategy
Use when a team needs to diagnose, cold-start, optimize, replicate, govern, or stop growth in a two-sided or multi-sided marketplace; define atomic market units, participant sides, hard-side constraints, supply availability, demand, discovery, matching, fulfillment, quality, cross-side retention, incentives, participant and platform economics, trust, disintermediation, or local expansion without…
Growth Operating Review
Use when work needs to run growth reviews and govern decisions and risks through reconciled evidence, alternatives, authority, commitments, monitoring, and escalation.
Oc Pr
评估和处理 OpenCreator GitHub PR，先审查实际功能与风险，对不能合入的 PR 用英文反馈，并将满足门禁的 PR 合并到 develop。用于查看、评审或处理 https://github.com/krillinai/OpenCreator/pulls；不用于合并 master 或发布。
Krillinai Render Vertical
Use when rendering portrait videos with KrillinAI CLI, including converting source video to vertical format, adding short bilingual subtitles, rendering dubbed vertical videos, and checking vertical subtitle readability.
Krillinai Subtitle
Use when generating subtitles with KrillinAI CLI from a YouTube link, Bilibili/local video, or existing media, including platform caption download, Whisper fallback, translation, bilingual SRT, and short vertical subtitle output.
Krillinai Render Horizontal
Use when rendering landscape videos with KrillinAI CLI, including original video plus bilingual subtitles or dubbed video plus target-language subtitles.
Skill
A Claude skill from krillinai/OpenCreator.
Oc Verify
验证 OpenCreator develop 分支的增量功能、共享集成和进入 master 前的源码门禁。用于“验证 develop”“检查合并后功能”“确认能否进 master”等请求；普通局部开发修改和实际 Desktop 打包发布不使用。
Opencreator Runtime
OpenCreator 内部 Creator Agent 的稳定运行规则，仅由应用自动安装和激活。
Krillinai Pipeline
Use when validating or documenting a multi-stage KrillinAI CLI output plan; the current pipeline command supports dry-run planning only, not end-to-end execution.
Oc Bugfix
处理并回写 OpenCreator 飞书 Bug 文档中的问题，依次完成事实排查、详细方案确认、修复、功能测试和原因/方案回写。仅在用户明确要求处理该 Bug 文档或明确调用本 skill 时使用；普通开发修复不自动启用。
Krillinai Tts
Use when generating target-language dubbing with KrillinAI CLI from SRT subtitles, including TTS audio creation and optional dubbed video generation.
Krillinai Cover
Use when generating a cover image with the KrillinAI CLI from a complete image prompt, including validating image-provider configuration and inspecting the generated image and saved prompt.
Oc Deploy
验证、诊断和发布 OpenCreator Desktop，包括本地实际 App 打包与 E2E、master 候选构建、GitHub Actions 故障定位及明确授权后的 tag Release。用于“打包 Desktop”“验证候选包”“排查发布失败”“发布 OpenCreator”等请求；普通开发构建不使用。
Krillinai Cli
Use when an agent needs to build or operate the embedded KrillinAI CLI, choose a supported command, or interpret its JSON, manifest, subtitle, dubbing, render, cover, speech, and voice outputs.
Growth Investment Case
Use when a team needs to audit, build, or refresh the decision case for one bounded growth investment, budget request, program, capability, channel, market, product, partnership, vendor, acquisition, continuation, expansion, pilot, pause, or exit before committing resources or seeking approval.
Growth Opportunity Sizing
Use when a team needs to size, audit, compare, or refresh growth opportunities across acquisition, activation, retention, monetization, referral, expansion, products, segments, markets, channels, or growth systems; translate baselines, eligible populations, transition gaps, reach, adoption, retained value, economics, overlap, capacity, risk, and uncertainty into decision-ready ranges; or distingu…
Landing Page Audit
Use when a landing page, campaign destination, product page, signup page, lead form, pricing page, webinar or event page, ecommerce product or checkout page, app-install page, or market-specific entry page needs an evidence-backed conversion audit, fixed six-dimension score and evidence coverage, message-to-page continuity review, claims and proof review, CTA and friction diagnosis, form or check…
Copywriting
Use when work needs to write and edit evidence-led copy for pages, campaigns, products, offers, and localization while preserving factual meaning and recording material edits.
Growth Operations
Use when work needs to plan and operate growth across allocation, reviews, decisions, learning, infrastructure, organization, RevOps, and experiment programs.
Acquisition Strategy
Use when work needs to design acquisition portfolios and bounded campaigns across audience, offer, channels, journeys, assets, economics, measurement, and operating constraints.
Content Strategy
Use when work needs to build content portfolios, customer proof, advertising creative, or public communications across questions, claims, formats, channels, workflows, reuse, measurement, and governance.
Customer Research
Use when work needs to plan and synthesize customer research and decision-linked surveys with explicit sampling, evidence, consent, uncertainty, and interpretation boundaries.
Growth Measurement
Use when work needs to design or audit growth metrics, tracking, data quality, attribution, forecasts, and causal experiments as one evidence-backed measurement system.
Go To Market Strategy
Use when work needs to design and govern go-to-market systems and product launches across audience, offer, motion, readiness, exposure, value, measurement, and scale gates.
Growth Diagnosis
Use when work needs to diagnose primary constraints through funnel, anomaly, and maturity analysis, then route an evidence-backed 30-day plan.
Growth Model Design
Use when work needs to design growth models and size opportunities across lifecycle behavior, economics, reach, capacity, overlap, scenarios, and risk.
Activation
Use when work needs to define first value and improve activation across onboarding, landing pages, popups, friction, accessibility, measurement, and experiments.
Customer Expansion Strategy
Use when a team needs to audit, design, compare, prioritize, measure, or govern growth inside existing customer relationships through active seats, usage depth, adjacent workflows, product or module attach, team or business-unit rollout, product-qualified expansion signals, Product-Led Sales handoffs, cross-sell, upsell, expansion cohorts, GRR or NRR decomposition, value realization, or an expans…
Geo
Use when diagnosing public-content readiness or observed visibility in AI-generated search experiences across declared markets, languages, and platforms, including a page, bounded site sample, repeated query panel, citation or mention incident, matched competitor comparison, or focused GEO evidence question.
Product Launch Strategy
Use when a team needs to audit, design, stage, prioritize, measure, govern, pause, roll back, or expand a product, feature, workflow, API, platform, migration, beta, waitlist, early-access, general-availability, or AI release; define launch units, audience ladders, access and exposure states, readiness gates, first and repeated value, operating capacity, cohorts, launch portfolios, or cross-funct…
Aso Audit
Use when auditing an Apple App Store or Google Play listing, comparing same-store listings, diagnosing a store-listing performance signal, or producing the default standalone offline HTML ASO audit report.
Growth Loop Design
Use when work needs to design and audit referrals, incentives, growth loops, marketplaces, and network effects through participant value, closure, economics, trust, and governance.
Growth Decision Record
Use when a team needs to build, audit, or refresh a durable record for one growth decision; preserve the decision question, scope, owner, alternatives, evidence, assumptions, uncertainty, tradeoffs, recommendation, decision, dissent, approval, authorization, conditions, dependencies, effective period, expiry, downstream consumers, follow-through, outcomes, corrections, and supersession without re…
Growth Data Quality Audit
Use when a team needs to audit supplied growth data, events, tables, metrics, identities, cohorts, models, dashboards, source reconciliations, pipeline logs, quality incidents, backfills, or historical revisions; investigate data completeness, validity, uniqueness, timeliness, consistency, lineage, and decision impact; or design preventive, detective, reconciliation, monitoring, correction, and g…