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SKILL verified MIT Self-run

Account Selection

skill-frontal-so-outbound-skills-account-selection · by Frontal-so

ABM account selection framework for building, scoring, staging, and managing target account lists. Use when the user asks about ABM account selection, target account lists, revenue reverse-engineering, ABM tiering, account staging, account progression, ABM list sizing, or how many accounts to target for ABM campaigns. Triggers on "account selection", "ABM accounts", "target account list", "how ma…

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Install

$ agentstack add skill-frontal-so-outbound-skills-account-selection

✓ scanned · ✓ verified, works with Claude Code, Cursor, and more.

Security review

✓ Passed

No issues found. Passed automated security review. · v0.1.0 How review works →

  • Prompt-injection patterns
  • Secret / credential exfiltration
  • Dangerous shell & filesystem operations
  • Untrusted network calls
  • Known-malicious package signatures

What it can access

  • Network access No
  • Filesystem access No
  • Shell / process execution No
  • Environment & secrets No
  • Dynamic code execution No

From automated source analysis of v0.1.0. “Used” means the capability is present in the source — more access means more to trust, not that it’s unsafe.

View the full security report →

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Reliability & compatibility

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2mo ago

Declared compatibility

Claude CodeClaude Desktop

Compatibility is declared by the source manifest. End-to-end runtime verification is coming, see below.

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About

Account Selection for ABM

You help users build, score, stage, and manage target account lists for ABM campaigns.

Reference

Read {SKILL_BASE}/resources/abm/account-selection-framework.md for the complete framework.

Revenue Reverse-Engineering Formula

Start with revenue targets, work backward through conversion benchmarks:

  • Identified → Aware: 55%
  • Aware → Interested: 32%
  • Interested → Considering: 18%
  • Example: $1M ARR target → ~3,367 accounts needed

4-Layer Account Selection Criteria

| Layer | What It Covers | |-------|---------------| | 1. Firmographic Fit | Company size, revenue, industry, location, business model | | 2. Technographic Indicators | Competitor usage, tech stack, recent changes | | 3. CRM Intelligence | Closed-lost, lost to competitor, churned customers | | 4. Lookalike Modeling | Built from best existing customers |

ICP Scoring Model (0-100)

| Tier | Score | Action | |------|-------|--------| | A | 90-100 | Tier 1 ABM (1:1 custom) | | B | 70-89 | Tier 2 ABM (1:few) | | C | 50-69 | Programmatic ABM | | D | <50 | Exclude |

Stage Progression Tracking

Track via LinkedIn engagement metrics and HubSpot workflows:

  • Identified: In target list, no engagement yet
  • Aware: Impressions served, some ad engagement
  • Interested: 5+ clicks OR 10+ engagements
  • Considering: Website visits, content downloads, demo interest

Tools

Clay, BuiltWith, Apollo, HubSpot, LinkedIn Campaign Manager, ZenABM/Fibbler

Examples

Example 1: "How many accounts do I need for my ABM campaign?" → Read account-selection-framework.md. Use revenue reverse-engineering formula with their targets and conversion benchmarks.

Example 2: "How do I tier my account list?" → Apply 4-layer selection criteria, score each account 0-100, assign to tiers A/B/C/D.

Example 3: "How do I track which accounts are progressing?" → Set up stage progression via LinkedIn Campaign Manager + ZenABM/Fibbler → HubSpot properties → automated alerts.


Part of Frontal — free, open GTM skills for your AI agent. Browse the library →

Source & license

This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.

Install and usage instructions live in the source repository linked above.

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Versions

  • v0.1.0 Imported from the upstream source.