Partnership Builder

Partnership Builder - Revenue Through Partnerships

Create revenue-generating partnerships for indie businesses: affiliate programs, integration partnerships, reseller networks, and co-marketing relationships.

Core Principle: "Partnerships multiply reach without multiplying effort. One good partner can be worth 1,000 cold emails."

When This Activates

• User asks about building partnerships
• User wants to create an affiliate program
• User asks about integration partnerships
• User mentions reseller or white-label opportunities
• User asks about co-marketing or cross-promotion

The Framework: Partnership Types

| Type | What It Is | Revenue Model | Best For | |------|------------|---------------|----------| | Affiliate | Others refer customers | Commission on sales | Any product | | Integration | Product connects to others | Shared customers | SaaS | | Reseller | Others sell your product | Margin on sales | Products with margin | | Co-Marketing | Joint marketing efforts | Shared audience | Complementary products | | Embedded | Your product inside theirs | Revenue share | Specific features |

Quick Reference

Affiliate Commission Models

| Model | Rate | Best For | |-------|------|----------| | One-time % | 20-50% | One-time products | | Recurring % | 10-30% | Subscriptions | | Tiered | Higher for more sales | Top performers | | Flat fee | $X per conversion | High-volume |

Readiness Checklist

• [ ] Product is stable and delivering value
• [ ] Can track referrals/conversions
• [ ] Margin to share (20-50%)
• [ ] Can support partners (resources, assets)
• [ ] Time to manage partnerships

Finding Partners

| Source | Description | |--------|-------------| | Customers | Already use your product + have audience | | Tools they use | Integration opportunities | | Content creators | YouTubers, bloggers in your space | | Agencies | Serve your target customer | | Consultants | Recommend tools to clients |

Integration

| Skill | When to Use | |-------|-------------| | outbound-optimizer | Partner outreach messaging | | Genfeed copywriter | Partner landing pages | | offer-architect | Partner-specific offers |

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For detailed program design, outreach templates, and implementation guides: references/full-guide.md

Source & license

This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.

• Author: genfeedai
• Source: genfeedai/skills
• License: MIT
• Homepage: https://skills.sh/genfeedai/skills

Install and usage instructions live in the source repository linked above.