Market Entry Exit
Analyze barriers to market entry and exit. Use for market attractiveness assessment, competitive dynamics, and strategic planning.
Install
$ agentstack add skill-linuszz-business-strategy-planning-skills-market-entry-exit ✓ scanned · ✓ verified, works with Claude Code, Cursor, and more.
Security review
✓ PassedNo issues found. Passed automated security review. · v0.1.0 How review works →
- ✓ Prompt-injection patterns
- ✓ Secret / credential exfiltration
- ✓ Dangerous shell & filesystem operations
- ✓ Untrusted network calls
- ✓ Known-malicious package signatures
What it can access
- ✓ Network access No
- ✓ Filesystem access No
- ✓ Shell / process execution No
- ✓ Environment & secrets No
- ✓ Dynamic code execution No
From automated source analysis of v0.1.0. “Used” means the capability is present in the source — more access means more to trust, not that it’s unsafe.
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Declared compatibility
Compatibility is declared by the source manifest. End-to-end runtime verification is coming, see below.
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Market Entry & Exit
Metadata
- Name: market-entry-exit
- Description: Barrier analysis for industry attractiveness
- Triggers: barriers to entry, entry barriers, exit barriers, market attractiveness
Instructions
Analyze barriers that influence companies' decisions to enter or leave markets.
Framework
Types of Barriers
| Type | Description | Examples | |--------|-----------|-------------| | Structural Barriers | Economies of scale, capital requirements, brand equity | Manufacturing, utilities, telco | | Behavioral Barriers | Expected retaliation, customer switching costs, channel conflicts | Software, retail, services | | Regulatory Barriers | Licenses, patents, standards, tariffs | Pharma, finance, healthcare |
Porter's Exit Barriers Framework
| Barrier Type | Typical Indicators | |----------------|-------------------| | Entry Barriers | Capital intensity, brand loyalty needed, access to distribution, cost disadvantages | | Exit Barriers | Specialized assets, long-term contracts, strategic relationships, emotional attachment |
Entry Analysis
| Factor | Assessment | Impact | Rating | |----------|-------------|-----------|--------| | Economies of Scale | [Analysis] | High/Med/Low | [H/M/L] | | Capital Requirements | [Analysis] | High/Med/Low | [H/M/L] | | Brand/Reputation | [Analysis] | High/Med/Low | [H/M/L] | | Distribution Access | [Analysis] | High/Med/Low | [H/M/L] | | Regulatory | [Analysis] | High/Med/Low | [H/M/L] | | Overall Barriers | - | - | [Score] |
Exit Analysis
| Factor | Assessment | Impact | Rating | |----------|-------------|-----------|--------| | Specialized Assets | [Analysis] | High/Med/Low | [H/M/L] | | Contractual Obligations | [Analysis] | High/Med/Low | [H/M/L] | | Sunk Costs | [Analysis] | High/Med/Low | [H/M/L] | | Emotional Factors | [Analysis] | Medium/Low | [M/L] | | Strategic Fit | [Analysis] | High/Med/Low | [H/M/L] | | Overall Barriers | - | - | [Score] |
Output Format
## Market Entry & Exit Analysis: [Industry]
### Entry Assessment
| Barrier Type | Rating | Description | Strategic Implications |
|-------------|--------|----------|-------------------|
| Economies of Scale | [H/M/L] | [Analysis] | [Implication 1] |
| Capital Requirements | [H/M/L] | [Analysis] | [Implication 2] |
| Brand/Reputation | [H/M/L] | [Analysis] | [Implication 3] |
| Distribution Access | [H/M/L] | [Analysis] | [Implication 4] |
| Regulatory | [H/M/L] | [Analysis] | [Implication 5] |
| **Overall Entry** | [High/Med/Low] | [Strategy] |
### Exit Assessment
| Barrier Type | Rating | Description | Strategic Implications |
|-------------|--------|----------|-------------------|
| Specialized Assets | [H/M/L] | [Analysis] | [Implication 1] |
| Contractual Obligations | [H/M/L] | [Analysis] | [Implication 2] |
| Sunk Costs | [H/M/L] | [Analysis] | [Implication 3] |
| Emotional Factors | [M/L] | [Analysis] | [Implication 4] |
| Strategic Fit | [H/M/L] | [Analysis] | [Implication 5] |
| **Overall Exit** | [High/Med/Low] | [Strategy] |
---
### Strategic Recommendations
**Entry Strategy:**
1. **[Recommendation 1]** - [Description]
2. **[Recommendation 2]** - [Description]
**Exit Strategy:**
1. **[Recommendation 1]** - [Description]
2. **[Recommendation 2]** - [Description]
---
### Competitive Dynamics
| Dimension | Current State | Trend |
|-----------|--------------|----------|
| **Number of Players** | [Count] | [Increasing/Stable/Decreasing] |
| **Intensity of Competition** | [High/Med/Low] | [Trend] |
| **Barriers to Exit** | [High/Med/Low] | [Trend] |
---
### Attractiveness Assessment
| Dimension | Rating | Rationale |
|-----------|---------|----------|
| **Ease of Entry** | [H/M/L] | [Reasoning] |
| **Ease of Exit** | [H/M/L] | [Reasoning] |
| **Overall** | [H/M/L] | [Reasoning] |
Tips
- Assess both entry and exit - don't ignore leaving dynamics
- Barriers change over time - monitor regularly
- Consider industry lifecycle - mature vs growing
- Evaluate both demand and supply sides
- Regulatory barriers often outweigh market barriers
- Exit analysis prevents sunk cost fallacies - be objective
## References
- Porter, Michael. *Competitive Strategy*. 1980. Chapters 2, 9.
- Various strategic management and industry analysis sources
## Source & license
This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.
- **Author:** [linuszz](https://github.com/linuszz)
- **Source:** [linuszz/business-strategy-planning-skills](https://github.com/linuszz/business-strategy-planning-skills)
- **License:** MIT
Install and usage instructions live in the source repository linked above.
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Versions
- v0.1.0 Imported from the upstream source.