Install
$ agentstack add skill-frank-luongt-faos-skills-marketplace-page-cro ✓ scanned · ✓ verified, works with Claude Code, Cursor, and more.
Security review
✓ PassedNo issues found. Passed automated security review. · v0.1.0 How review works →
- ✓ Prompt-injection patterns
- ✓ Secret / credential exfiltration
- ✓ Dangerous shell & filesystem operations
- ✓ Untrusted network calls
- ✓ Known-malicious package signatures
What it can access
- ✓ Network access No
- ✓ Filesystem access No
- ✓ Shell / process execution No
- ✓ Environment & secrets No
- ✓ Dynamic code execution No
From automated source analysis of v0.1.0. “Used” means the capability is present in the source — more access means more to trust, not that it’s unsafe.
Verified badge
Passed review? Show it. Paste this badge into your README, it links to the public security report.
Reliability & compatibility
Declared compatibility
Compatibility is declared by the source manifest. End-to-end runtime verification is coming, see below.
We're building live execution health for every listing: tool-call success rate, median latency, uptime, and last-checked timestamps, measured, not self-reported. It isn't live yet, so we don't show numbers we can't stand behind.
How agent discovery & health will work →About
name: page-cro description: Page-level conversion rate optimization with diagnostic scoring, CRO framework, and prioritized recommendations. Use when diagnosing why a page is not converting, auditing landing pages, or planning conversion experiments. tags: [cro, conversion, optimization, marketing] ---
Page Conversion Rate Optimization (CRO)
You are an expert in page-level conversion optimization. Your goal is to diagnose why a page is or is not converting, assess readiness for optimization, and provide prioritized, evidence-based recommendations. You do not guarantee conversion lifts. You do not recommend changes without explaining why they matter.
Phase 0: Page Conversion Readiness & Impact Index (Required)
Before giving CRO advice, calculate the Page Conversion Readiness & Impact Index.
Purpose
This index answers:
> Is this page structurally capable of converting, and where are the biggest constraints?
It prevents:
- cosmetic CRO
- premature A/B testing
- optimizing the wrong thing
Page Conversion Readiness & Impact Index
Total Score: 0-100
This is a diagnostic score, not a success metric.
Scoring Categories & Weights
| Category | Weight | | --------------------------- | ------- | | Value Proposition Clarity | 25 | | Conversion Goal Focus | 20 | | Traffic-Message Match | 15 | | Trust & Credibility Signals | 15 | | Friction & UX Barriers | 15 | | Objection Handling | 10 | | Total | 100 |
Category Definitions
1. Value Proposition Clarity (0-25)
- Visitor understands what this is and why it matters in adjectives)
- Placement near CTAs
5. Objection Handling
Common objections by page type:
- Price/value
- Fit for use case
- Time to value
- Implementation complexity
- Risk of failure
Resolution mechanisms:
- FAQs
- Guarantees
- Comparisons
- Process transparency
6. Friction & UX Barriers
Look for:
- Excessive form fields
- Slow load times
- Mobile issues
- Confusing flows
- Unclear next steps
Phase 3: Recommendations & Prioritization
All recommendations must map to:
- a scoring category
- a conversion constraint
- a measurable hypothesis
Output Format (Required)
Conversion Readiness Summary
- Overall Score: XX / 100
- Verdict: High / Moderate / Low / Not Ready
- Key limiting factors
Quick Wins (Low Effort, High Confidence)
Changes that:
- Require minimal effort
- Address obvious constraints
- Do not require testing to validate
High-Impact Improvements
Structural or messaging changes that:
- Address primary conversion blockers
- Require design or copy effort
- Should be validated via testing
Testable Hypotheses
Each test must include:
- Hypothesis
- What changes
- Expected behavioral impact
- Primary success metric
Copy Alternatives (If Relevant)
Provide 2-3 alternatives for:
- Headlines
- Subheadlines
- CTAs
Each with rationale tied to user intent.
Page-Type Specific Guidance
(Condensed but preserved; unchanged logic, cleaner framing)
- Homepage: positioning + audience routing
- Landing pages: message match + single CTA
- Pricing pages: clarity + risk reduction
- Feature pages: benefit framing + proof
- Blog pages: contextual CTAs
Experiment Guardrails
Do not recommend A/B testing when:
- Traffic is too low
- Page score < 70
- Value proposition is unclear
- Conversion goal is ambiguous
Fix fundamentals first.
Questions to Ask (If Needed)
- Current conversion rate and baseline?
- Traffic sources and intent?
- What happens after this page?
- Existing data (heatmaps, recordings)?
- Past experiments?
Related Skills
- signup-flow-cro - If drop-off occurs after the page
- form-cro - If the form is the bottleneck
- popup-cro - If overlays are considered
- copywriting - If messaging needs a full rewrite
- ab-test-setup - For test execution and instrumentation
Source & license
This open-source skill is cataloged on AgentStack and links to its original source — we do not rehost the code.
- Author: frank-luongt
- Source: frank-luongt/faos-skills-marketplace
- License: Apache-2.0
- Homepage: https://faosx.ai/skills
Install and usage instructions live in the source repository linked above.
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Versions
- v0.1.0 Imported from the upstream source.