30 Design Master Global
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18 Referral Program Global
Referral program design for global businesses — 1-way vs 2-way, incentive structure, anti-fraud, attribution. Has 4 region variants for anti-spam compliance (TCPA US, GDPR EU, PDPA SEA, LGPD LATAM). Trigger: 'referral program', 'refer a friend', 'word of mouth', 'viral loop', 'referral marketing'.
27 Personal Brand Monetize Global
Personal brand monetization for global markets — 3 funnel versions (founder/coach/creator), offer ladder template (Free → Low → Mid → High), pricing psychology, outreach (inbound vs outbound), brand deal negotiation for creators. Has 4 region variants for TAX/LEGAL (LLC US, country-specific EU, Pte Ltd SEA, MEI LATAM). Trigger: 'personal brand monetize', 'offer ladder', 'course launch', 'coaching…
00 Ke Hoach Mkt
Ke hoach Fullstack Marketing — master skill tong hop chien luoc, noi dung, trien khai, hieu suat, va timeline. Goi cac skill con de hoan thien output.
06 Brief Ugc Egc
Tao brief chi tiet cho UGC (khach hang), EGC (nhan vien), KOC (creator tra phi) — gom huong dan quay, do/don't, quyen su dung, quan ly batch
08 Nghien Cuu Doi Thu
Phan tich doi thu canh tranh 3 tang (truc tiep, gian tiep, thu cap) — dinh vi, SWOT, content benchmark, tim khoang trong thi truong
20 Client Intake Brief Global
Generic client intake brief for international marketing agencies — 11-section template covering business overview, target audience, current marketing, goals, budget, timeline, brand assets, success criteria. Generic version (no industry variants for v2.5 — coming in v2.6+ if demand). Trigger: 'client intake', 'agency brief', 'new client onboarding', 'project kickoff brief', 'discovery call templa…
06 Ugc Egc Brief Global
Detailed brief for UGC (customers), EGC (employees), KOC (paid creators) for global markets — shooting guide, do/don't, usage rights, batch management. Trigger: 'creator brief', 'UGC brief', 'EGC brief', 'employee video guide', 'KOC brief'.
01 Lich Noi Dung
Lich noi dung thang — len lich dang bai da kenh voi ti le pheu, content pillar, repurposing matrix, va scoring tieu chi.
10 Tinh Kpi Nguoc
Tinh KPI nguoc tu doanh thu ve ngan sach va tinh xuoi tu ngan sach ra doanh thu — 3 kich ban, sensitivity analysis, break-even, phan bo ngan sach theo giai doan va kenh
09 Customer Insight Global
Build deep customer profiles — Consumer vs Shopper, JTBD framework, customer journey mapping, insight validation, internal monologue research
05 Ad Copy Global
6 ad copy variations (2 TOFU + 2 MOFU + 2 BOFU) for global markets. Frameworks: AIDA, PAS, BAB. Platforms: Meta, Google, TikTok. INCLUDES Dropshipping Mode (4 templates) for Shopify dropshippers. Trigger: 'ad copy', 'Facebook ads', 'TikTok ads', 'Google Ads copy', 'dropshipping ads', 'Shopify ads'.
08 Competitor Research Global
3-tier competitor analysis (direct, indirect, secondary) for global markets — positioning, SWOT, content benchmark, market gap. Tools: SimilarWeb, Ahrefs, Semrush, Minea (dropshipping). Trigger: 'competitor research', 'competitive analysis', 'what competitors are doing', 'competitor analysis', 'market research'.
04 Script Video
Viet script video ngan cho TikTok, Reels, YouTube Shorts — 2 ban A/B, co hook, CTA, huong dan quay chi tiet
15 Social Listening Global
Monitor brand, competitors, and industry trends across social media — early crisis detection and content opportunity discovery
03 Danh Gia Hieu Suat
Danh gia hieu suat marketing — audit performance ads va organic, chan doan root cause, de xuat toi uu voi action plan 48h va checklist hang tuan.
12 Landing Page Brief Global
Create high-converting landing page briefs — 7-section structure, 1 page = 1 goal = 1 CTA, mobile-first, conversion-optimized. Includes Single-Product LP for Dropshipping mode.
23 Personal Brand Strategy Global
12-month personal brand strategy for international markets — niche selection (Ikigai + 3x3), positioning statement, story arc 3 chapters, content pillars 4×7=28 topics, authority ladder 5 stages, growth plan Q1-Q4. Universal framework, examples diverse (US/EU/SEA/LATAM). Trigger: 'personal brand strategy', 'global founder strategy', 'creator strategy', 'coach positioning', 'niche selection global…
26 Thought Leadership Content Global
Long-form text content for global personal brand — DIFFERENT from skill 05 (ad copy for sales). 3 structures: PAS-Insight (founder), Story-Lesson-CTA (coach), Hook-List-Reveal (creator). 6 hook formulas. Platforms: LinkedIn, Twitter/X, Substack, Medium. 1:5 repurpose. QA Score 100. Trigger: 'LinkedIn post', 'thought leadership', 'long-form content', 'newsletter post', 'Twitter thread', 'Substack'.
29 Dropshipping Mastery Global
Full dropshipping pipeline for US/EU/global markets — product research (winning criteria, Minea, PiPiAds), supplier sourcing (AliExpress, CJ Dropshipping, Spocket, Zendrop), Shopify store setup (themes, apps), ad creative pipeline (10 ads/week methodology, UGC pattern), audience targeting (interest stacking, lookalike, broad), pricing math (3-5x markup, BE-ROAS), customer service (long shipping,…
07 Marketing Report Global
Marketing reports under 'read 5 minutes, know what to do next' principle — insights first, numbers as proof, recommendations with deadlines and owners. For global markets. Trigger: 'marketing report', 'monthly summary', 'weekly summary', 'monthly results', 'monthly report', 'performance report'.
28 Community Building
Xay community quanh personal brand — Zalo Group, Telegram, FB Group, Skool, Mighty Networks, Discord. Community blueprint 3 lop (Public/Member/Inner). Onboarding flow 7 ngay. Engagement rituals weekly. Moderation playbook. Activation metrics. Anti-pattern VN. Trigger: 'cong dong personal brand', 'Zalo group', 'Skool community', 'Mighty Networks', 'fan club online', 'membership site', 'community b…
16 Marketing Psychology Global
Cialdini 7 principles applied to global marketing — reciprocity, scarcity, authority, social proof, liking, commitment, unity. Universal psychology with international examples (Apple, Tesla, Patagonia, Spotify). Trigger: 'marketing psychology', 'Cialdini', 'persuasion principles', 'consumer psychology', 'behavioral marketing'.
01 Content Calendar Global
Monthly content calendar for global businesses — multi-channel posting schedule with funnel ratio, content pillars, repurposing matrix, and quality scoring. Reads `.agents/product-marketing-context-global.md`. Universal framework, region-specific posting times via foundation skill. Trigger: 'content calendar', 'posting schedule', 'monthly content plan', 'social media calendar', 'editorial calenda…
22 Personal Brand Context
Khi nguoi dung muon tao hoac cap nhat tai lieu goc ve personal brand — dinh vi ca nhan, niche, story arc, content pillars, audience ca nhan, brand voice, visual identity, visual asset inventory (anh style ref, face ref, logo, palette), monetization muc tieu. Cung dung khi nguoi dung nhac 'personal brand', 'thuong hieu ca nhan', 'ho so ca nhan', 'founder context', 'coach context', 'creator context…
24 Ai Avatar Production
Pipeline AI Avatar production deep dive — 3 tier tools (Free/Pro/Enterprise), 4 workflow (single avatar / translate da ngon ngu / batch production / hybrid real+AI), reference image intake de tao prompt avatar, face/style/logo/palette replacement workflow, voice clone protocol, anti-detection cho FB/IG/TikTok VN, ethics & disclosure VN (Nghi dinh 147/2024), QA Score 100 diem. Tools: HeyGen, Synth…
23 Personal Brand Strategy
Tao file chien luoc personal brand 12 thang — niche selection, positioning statement, story arc 3 chuong, content pillars 4 cot, authority ladder 5 nac, 12-month growth plan. Doc skill 22 truoc. Dung khi user noi 'chien luoc personal brand', 'dinh vi ca nhan', 'niche selection', 'content pillar ca nhan', 'story arc', 'founder positioning', 'coach positioning', 'creator positioning'.
10 Reverse Kpi Global
Reverse KPI calculation for global marketing budgets — work backward from revenue goal to required spend. Universal math, currency-specific per region (US/EU/SEA/LATAM). 3-scenario sensitivity analysis (pessimistic/realistic/optimistic). Trigger: 'reverse KPI', 'budget calculation', 'KPI breakdown', 'marketing budget plan', 'campaign budget'.
19 Ab Test Setup Global
Design valid A/B tests for global marketing — hypothesis formulation, sample size calculation, statistical significance, multi-arm testing, primary vs secondary metrics. Tools: Optimizely, VWO, Google Optimize (sunset 2023, alternatives), built-in platform tests (Meta, Google). Trigger: 'A/B test', 'split test', 'multivariate test', 'experiment design', 'statistical significance', 'sample size ca…
07 Bao Cao Marketing
Bao cao marketing theo nguyen tac "doc 5 phut, biet lam gi tiep" — nhan dinh truoc, so lieu minh hoa, de xuat co thoi han va nguoi phu trach
26 Thought Leadership Content
Long-form text content cho personal brand — KHAC voi skill 05 ad copy ban hang. 3 cau truc chuan VN: PAS-Insight (founder), Story-Lesson-CTA (coach), Hook-List-Reveal (creator). 6 hook formulas long-form (controversial question, contrarian opinion, mini-confession, framework drop, data drop, character-driven story). Sentence rhythm engineering. Format theo platform: LinkedIn (1300-3000 ky tu), FB…
17 Pricing Strategy Global
Pricing strategy for global markets — value-based, anchor pricing, charm pricing, decoy effect. Has 4 region variants for currency psychology (US/EU/SEA/LATAM). INCLUDES Dropshipping Markup Math section (3-5x markup, BE-ROAS, profit margin). Trigger: 'pricing strategy', 'price positioning', 'charm pricing', 'pricing psychology', 'dropshipping markup'.
13 Data Analysis Global
Turn raw marketing data into actionable insight — analysis by channel, campaign, creative, audience, time. Descriptive → Diagnostic → Predictive → Prescriptive.
03 Performance Eval Global
Diagnose marketing performance for global businesses — root cause analysis, 5-Whys, 48-hour action plan. Has 4 region variants for benchmarks (US/EU/SEA/LATAM). Reads `.agents/product-marketing-context-global.md`. INCLUDES Dropshipping KPI section (ROAS, BE-ROAS, profit margin, CAC). Trigger: 'performance review', 'ad performance', 'marketing diagnosis', 'KPI analysis', 'dropshipping ROAS'.
00 Marketing Plan Global
Comprehensive 7-section marketing plan for global businesses — strategy, target audience, positioning, channels, content, KPIs, budget. Reads `.agents/product-marketing-context-global.md` first. Universal framework adapts to US/EU/SEA/LATAM via foundation skill region. Trigger: 'marketing plan', 'global marketing strategy', 'go-to-market plan', 'marketing roadmap', 'international marketing plan'.
21 Ads Audit Global
Comprehensive ads audit for Meta/Google/TikTok with Health Score 0-100. 84 checkpoints across 6 dimensions (Account/Campaign/AdSet/Ad/Tracking/Optimization). Has 4 region variants for benchmarks. INCLUDES Dropshipping Audit Checklist (creative testing velocity, CRO signals, attribution accuracy). Trigger: 'ads audit', 'ad account audit', 'Meta audit', 'Google Ads audit', 'TikTok audit', 'dropship…
02 Campaign Brief Global
9-section campaign brief for global campaigns — context, objectives, target, message, creative, channels, timeline, deliverables, risks. Reads `.agents/product-marketing-context-global.md`. Universal framework, region-specific benchmarks via foundation skill. Trigger: 'campaign brief', 'creative brief', 'launch brief', 'product launch brief', 'global campaign'.
14 Email Marketing Global
Email marketing automation for global markets — welcome series, nurture sequences, re-engagement, transactional. Has 4 region variants for LEGAL compliance: US (CAN-SPAM opt-out), EU (GDPR opt-in mandatory), SEA (PDPA per country), LATAM (LGPD Brazil). Tools: Klaviyo, Mailchimp, ActiveCampaign. Trigger: 'email marketing', 'email automation', 'newsletter', 'drip campaign', 'GDPR email', 'CAN-SPAM'.
27 Personal Brand Monetize
Xay funnel kiem tien tu personal brand — 3 phien ban funnel khac nhau cho founder/coach/creator. Offer ladder template (Free → Low → Mid → High). Pricing psychology ca nhan. Outreach inbound vs outbound. Brand deal negotiation cho creator. Tax & legal VN 2026 (thue ca nhan, ho kinh doanh vs cong ty). Trigger: 'kiem tien personal brand', 'offer ladder ca nhan', 'course launch', '1-on-1 coaching',…
Product Marketing Context Global
Foundation skill for the global marketing cluster. Creates `.agents/product-marketing-context-global.md` with region-specific context (currency, primary platforms, regulations, persona research framework). Pick 1 of 4 region variants: US (USD/FTC), EU (EUR/GDPR), SEA (USD or local/PDPA), LATAM (USD or local/LGPD). All other global skills (00-29) read this context file. Trigger: 'global marketing…
22 Personal Brand Context Global
Foundation skill for global personal brand cluster. Creates `.agents/personal-brand-context-global.md` with region-specific personal brand context plus visual identity and visual asset inventory (style refs, face refs, logo, palette, background). 4 region variants (US/EU/SEA/LATAM); each covers founder/coach/creator inside. Reads BEFORE other PB skills (23-28 global). Trigger: 'global personal br…
04 Script Video Global
Short-form video scripts for TikTok, Reels, YouTube Shorts — 2 A/B variants, 6 hook formulas, timestamp breakdown, shoot guide, caption + hashtag, viral score. Reads `.agents/product-marketing-context-global.md`. Universal framework, English-language hooks. Trigger: 'video script', 'TikTok script', 'Reels script', 'Shorts script', 'short-form video'.
25 Voice Clone Podcast
Audio AI cho personal brand — voice clone (ElevenLabs/HeyGen Voice/Vbee), podcast workflow, audiobook, voiceover video. 3 use case: voiceover ngan TikTok/Reels (energetic), podcast 30-60 phut (conversational), audiobook (mid-tempo). Repurpose 1:10 (1 podcast → 10 short clip). Trigger: 'voice clone', 'ElevenLabs giong noi', 'podcast AI', 'audio AI', 'Descript voice', 'Riverside podcast', 'voiceove…
25 Voice Clone Podcast Global
Audio AI for global personal brand — voice clone (ElevenLabs, Murf, PlayHT), podcast, audiobook, voiceover. 3 use cases: short voiceover (TikTok/Reels), podcast 30-60min, audiobook. 1:10 repurpose (1 podcast → 10 short clips). English (US/UK/AU/SG accents available). Trigger: 'voice clone global', 'ElevenLabs', 'podcast AI', 'audiobook AI', 'voiceover AI'.
24 Ai Avatar Production Global
AI Avatar production pipeline for global markets — 3-tier tools (Free/Pro/Enterprise), 4 workflows (single avatar, translate, batch, hybrid), reference image intake for avatar prompts, face/style/logo/palette replacement workflows, voice clone, anti-detection, QA Score 100. Has 4 region variants for DISCLOSURE LAW (US FTC, EU AI Act, SEA per country, LATAM mixed). Tools: HeyGen, Synthesia, Eleven…
02 Brief Chien Dich
Brief chien dich marketing — 9 phan day du tu Context den Risk, bao gom creative direction, RACI, budget allocation theo phase, va auto-trigger cac skill lien quan.
28 Community Building Global
Community building for global personal brand — Skool, Mighty Networks, Discord, Circle, Slack. 3-layer blueprint (Public/Member/Inner). 7-day onboarding. Engagement rituals. Moderation playbook. Activation metrics. Trigger: 'community building', 'Skool community', 'Mighty Networks', 'Discord community', 'paid community', 'mastermind community'.
11 Channel Setup Global
Setup marketing channels for global businesses — channel selection, platform-specific setup checklists, integration guides. Has 4 region variants (US/EU/SEA/LATAM) with region-specific platform priorities. US: Meta+Google+LinkedIn. EU: + LinkedIn/Xing. SEA: TikTok+Shopee/Lazada+LINE. LATAM: WhatsApp Business+Mercado Libre. Trigger: 'channel setup', 'platform setup', 'marketing tech stack', 'multi…
09 Insight Khach Hang
Xay dung chan dung khach hang sau — Consumer vs Shopper, JTBD, hanh trinh mua hang, insight validation, internal monologue
05 Copy Quang Cao
Viet 6 bien the copy quang cao theo 3 tang pheu (TOFU/MOFU/BOFU), tuan thu chinh sach quang cao, co CTA phu hop tung nen tang